电子商务物流管理习题(答案)

2023-06-29 来源：年旅网

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be电子商务物流管理习题（有删除线的可以不做）

重点复习以下习题教材习题第一章概述关键术语（名词解释）

物流（Logistics）

电子商务物流（E- Commerce Logistics）

电子商务物流管理（E-Commerce Logistics Management）

1．选择题（1）物流的基本功能包括运输、储存、 B 、搬运与装卸、流通加工、配送、信息处理等。 A.网上咨询 B.包装 C.合同签订 D.货到付款

（2）企业出售产品时，物品在供方与需方之间的实体流动，称为 D 。 A.供应物流 B.生产物流 C.回收物流 D.销售物流（3）狭义的电子商务是指基于 A 进行商务活动。

A.计算机 B.INTERNET C.现代技术 D.计算机和网络（4）将物流分为正向物流和逆向物流是属于 C 分类。

A.物流在供应链中的作用 B.物流的社会化作用 C.货物的流向 D.物流的内容（5）电子商务物流的特点是信息化、网络化、智能化、柔性化、整合和集成化以及 A 。 A.自动化 B.机械化 C.规范化 D.移动化

（6）电子商务物流管理具有计划、组织、协调、 A 、领导与激励和决策等管理职能。 A.控制 B.管理 C.规划 D.执行 2.判断题

（1）电子商务与移动电子商务都是基于网络完成商务活动，二者没有区别。（×）（2）电子商务物流拓展了物流的时间和空间，但对物流的高效化影响不大。（×）（3）物流是保障企业生产经营连续性的前提条件。（√）（4）物流冰山理论是管理学家彼得.德鲁克提出的。（×）

（5）效益背反是只物流领域中，一个环节费用的降低可能意味着另一个环节费用的上升。（√）（6）电子市场物流就是电子商务。（×） 3.简答题

（2）物流观点和学说主要有哪些？（3）简述电子商务与物流的关系。（4）简述电子商务物流管理的含义。

参考答案：

1.（1）B （2）D （3）A （4）C （5）A （6）A 2.（1）错（2）错（3）对（4）错（5）对（6）错 3．简答题答案

（2）物流观点和学说主要有：商物分离及商物一体化、黑大陆和物流冰山理论、第三利润源与利润中心说、效益背反说和物流整体观念、后勤理论、供应连理论、物流产业理论、成本中心说、服务中心说和企业战略说。

（3）电子商务与物流相互影响。电子商务对物流的影响有：电子商务将改变人们传统的物流观念；电子商务将改变物流的运作方式；电子商务将改变物流企业的经营形态、电子商务将促进物流基础设施的改善和物流技术与物流管理水平的提高、电子商务对物流提出更高要求；物流对电子商务的影响有：物流是电子商务的重要组成部分、物流对电子商务的发展有重要作用。

（4）五层含义：1) 电子商务物流管理的对象包括物流活动中的人、财、物、时间、信息等要素，以及由此构成的物流过程、物流技术、物流费用等。2）电子商务物流管理是服务于组织目标实现的一项有意识、有目的的活动。3）电子商务物流管理过程是由一系列相互关联、连续进行的工作活动构成。这些工作活动包括有计划、组织、指挥、协调和控制等，也被称为管理的基本职能。4）电子商务物流管理工作的有效性要从效率和效果两个方面来衡量，目的就是获取、开发和利用各种资源来确保组织效率和效果双重目标的实现。5）电子商务物流管理工作是在一定的环境条件下开展的，要求组织一方面要为创造优良的社会物质环境和文化环境而努力；另一方面，要根据环境的变化动态调整管理的理念和方法。

第二章物流实体网络

（名词解释）

物流网络、储存、仓库、库存、库存控制、ABC 分类管理、运输、集装箱运输、门到门、国际多式联运、流通加工、配送 1. 选择题

（1）库存控制管理的定量订货法中，关键的决策变量是（D ）。

A．需求速率 B．订货提前期 C．订货周期 D．订货点和订货量（2）物流每一项活动开始及结束时必然发生的活动是（ A ）。

A．装卸搬运 B．配送 C．分拣 D．配装（3）促进商品销售为目的的包装是（A）。

A．商业包装 B．工业包装 C．集中包装 D．运输包装

eople-oriented in the name of reducing our enthusiasm. Premier Wen Jiabao's Government work report this year, identified as 7% growth, 2.1% lower than last year's 9.1%, but in 8 work remains to accelerate development in the first place ... Work standards. Second is to use the scale of development to understand. Society is evolving, human needs are also changing. Practice of humanism is a long-term process and cannot be achieved overnight. To treat people if you stand still and rigid dogma, it is possible to return to this, see things but not people's old ways. Therefore, we have to follow the development of the times, and continue debugging the humanist perspective, innovative people-oriented way. Under the new historical conditions, we are requested by the times, set up a brand new concept, a high starting point, high standard of armed people, shaping, exercise, people, constantly taking the new connotation of the times. Terms of Office, is to lead the vast numbers of cadres to actively adapt to the knowledge faster and actively adapt to the increasingly high level of leadership situation, actively adapt to the demand of the masses more and more situations, eager to learn, enhance accumulation, efforts, honed the ability to overcome a good service, panic. Third is to use realistic understanding. Adhere to people-oriented must be based on reality, not divorced from reality. Desk no water cups here in Hong Kong, staff need to drink some water to the drinking fountain on a floor, the glass used is a one-time non-cone type. Drink this cup can only hold, cannot be put down. This is not only to save on glass materials, more important is to force you to get drinking water, go back to your seat business. Our emphasis on people-oriented, does not imply you can indulge the desires, the comfortable, the pursuit of enjoyment. Office of the party committees at all levels of our comrades, must continue to maintain the style of plain living and hard struggle, to stand up to the tests of temptations, exciting \"energy\" conservation \"disposition\" to the spirit of selfless dedication and provide services. Investee 4. clearly defined responsibilities. Putting people first is a common vision of development, everyone is a liability. People-oriented, above and below with the responsibility for coordinating system must be established and hold everyone accountable. First, we must strengthen the leadership. \"In its place, its governance, its level, bear the responsibility of the Division.\" This is the minimum requirement for leaders, is a measure of the basic criteria for whether a leading cadre is competent. Leaders need to \"it is an official term for the benefit of\" mission, consciously assume responsibility for implementing people-oriented. Director of the Office of the party committees at all levels is the responsibility of the units to implement people-oriented, to manage their people, \"plug in own responsibility\ducation of leading cadres, cadres and cadres work, efforts to revitalize the Office of human resources, Office work is full of vigor and vitalitywell, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be（4）影响运输方式选择的因素有（B）。

A．价格、运输时间、灭失与损坏 B．价格、运输时间、运输质量

C．价格、运输质量、灭失与损坏 D．运输质量、运输时间、灭失与损坏（5）流通加工满足用户的需求，提高服务功能，成为（C）的活动。

A. 必要附加加工 B. 附加加工 C. 高附加值 D. 一般加工（6）配送不同于一般形式的送货以及其他物流形式的重要的功能要素是（C）。

A．进货 B．分拣 C．理货 D．配装 2．判断题

（1）ABC 分类法中C 类是年度货币量最高的库存，这些品种可能只占库存总数的15%，但用于它们的库存成本却占到总数的70%~80%。（×）

（2）定期订货法是储存量下降到一定水准，就发出一定数量订货或进货通知的方法。（×）（3）包装在物流过程中起到便于保护、便于运输、便于销售的功能。（√）（4）相同质量，价格的货物舍近求远的不合理运输方式指的是重复运输。（×）

（5）在整个物流过程中，装卸活动出现的频率高于其他各项物流活动，成为决定物流速度的关键。（√）（6）配送是物流中一种特殊的、综合的活动形式。它将商流与物流紧密结合，包含了商流活动和物流活动，也包含了物流中若干功能要素的一种形式。（√） 3. 简答题

（1）简述物流实体网络的主要组成部分。（3）什么叫多式联运？

（4）配送作业包括哪几项作业？ 4. 计算题

（1）某企业对电冰箱的需求量为每周200 件，交货期为4 周，安全库存为200 件，则使用定量订货法时的订货点应设为多少？

（2）某公司为了降低库存成本，采用订购点法控制某种商品的库存。该商品的年需求量为1000 单位，准备或订购成本为每次10 美元，每年每单位商品的持有成本为0.5 美元，试计算该公司每次订购的最佳数量为多少？如果安全库存天数为3 天，订购备运时间为4 天，则该公司的订货点为多少？

答案：

1. （1）D （2）A （3） A （4） B （5）C （6）C 2. （1）错（2）错（3）对（4）错（5）对（6）对 3. 简答题答案

（1）物流实体网络主要有物流线路和物流节点组成。物流线路是运输工具的载体和通过的途径，物流活动中物质资料的空间转移，是通过运输工具在线路上的移动实现的，没有线路物流就无法实现物质资料的转移。物流线路广义指所有可以行使和航行的陆上、水上、空中路线，狭义仅指已经开辟的，可以按规定进行物流经营的路线和航线。物流节点是指所有进行物资中转、集散和储运的节点,包括港口、空港、火车货运站、公路枢纽、大型公共仓库及现代物流(配送)中心、物流园区等。狭义的物流节点仅指现代物流意义的物流(配送)中心、物流园区和配送网点。

（3）多式联运是在集装箱运输的基础上产生和发展起来的新型运输方式，是指按照多式联运合同，以至少两种不同的运输方式，由多式联运经营人将货物从一国境内的接管地点运至另一国境内指定交付地点的货物运输。

（4）配送作业一般包括：进货、储存、订单处理、分拣、补货、配货、送货7项作业。 4．计算题：

（1）根据公式计算：

订货点量=平均需求速率×订货提前期+安全库存量=200×4+200=1000（件）因此，该企业订货点应设为1000 件。（2）答：据公式

EOQ＝2CD/K＝2100010/0.5＝200（单位）安全库存量＝1000 / 360×3＝ 9（单位）

订货点＝日平均需求量×备运时间＋安全库存＝ 1000/360×4 + 9＝ 20（单位）

因此，该公司的每次订购的最佳数量为200单位。如果安全库存期为3天，订购备运时间为4天，那么该公司的订货点为20 单位。

第三章电子商务物流模式

（名词解释）

自营物流模式（Self-conducting Logistics Mode）第三方物流（the Third Party Logistics）、虚拟物流(Virtual Logistics)

enhance accumulation, efforts, honed the ability to overcome a good service, panic. Third is to use realistic understanding. Adhere to people-oriented must be based on reality, not divorced from reality. Desk no water cups here in Hong Kong, staff need to drink some water to the drinking fountain on a floor, the glass used is a one-time non-cone type. Drink this cup can only hold, cannot be put down. This is not only to save on glass materials, more important is to force you to get drinking water, go back to your seat business. Our emphasis on people-oriented, does not imply you can indulge the desires, the comfortable, the pursuit of enjoyment. Office of the party committees at all levels of our comrades, must continue to maintain the style of plain living and hard struggle, to stand up to the tests of temptations, exciting \"energy\" conservation \"disposition\" to the spirit of selfless dedication and provide services. Investee 4. clearly defined responsibilities. Putting people first is a common vision of development, everyone is a liability. People-oriented, above and below with the responsibility for coordinating system must be established and hold everyone accountable. First, we must strengthen the leadership. \"In its place, its governance, its level, bear the responsibility of the Division.\" This is the minimum requirement for leaders, is a measure of the basic criteria for whether a leading cadre is competent. Leaders need to \"it is an official term for the benefit of\" mission, consciously assume responsibility for implementing people-oriented. Director of the Office of the party committees at all levels is the responsibility of the units to implement people-oriented, to manage their people, \"plug in own responsibility\ducation of leading cadres, cadres and cadres work, efforts to revitalize the Office of human resources, Office work is full of vigor and vitality2

（1）自营物流可以使企业对供应链有较强的控制能力，可以使企业的供应链更好的保持协调、简洁与（D）。（2）根据第三方物流服务中所采用技术、经济、组织等实际条件可以将其划分为三种不同服务水平的运作模式，其中不包括（C）。

（3）虚拟物流的特点不包括（F）。

（4）物流联盟的水平一体化方式亦称为（B）。（5）（A）是船公司或其代理人在收到其承运的货物时或将其承运的货物装船后向托运人签发的货物收据。（6）（A）是指在物流过程中抑制物流对环境造成危害的同时，实现对物流环境的净化，使物流资源得到最充分利用。它包括物流作业环节和物流管理全过程的绿色化。 2．判断题

（1）采取自营模式的电子商务企业一定资金雄厚。（）

（2）任何一个电子商务企业都可以采用第三方物流，其物流成本比自营物流模式都可以降低。（）（3）只有第三方物流模式发展到一定程度时才能做好虚拟物流。（）（4）物流联盟过程中，不仅涉及到第三方物流企业。（）（5）出口货物应在装货的24小时以内向海关申报。（）

（6）目前我国物流基础设施和设备不完善，公路通达度与衔接度明显不足，铁路网络结构薄弱，民航支线机场数量缺乏，应急物流还有待于进一步发展。（） 3. 简答题

（1）简述物流实体网络的主要组成部分。（3）什么叫多式联运？

答案

1.（1）D （2）C （3）F (4）B （5）A （6）A 2.（1）对错（2）错（3）对（4）对（5）错（6）对 3. 简答题答案

（1）企业规模与投入较大，并对自营物流企业的物流管理能力要求较高。

（3）与国内物流相比，国际物流有以下几方面的特点：国际性、复杂性、风险性、标准化要求较高、运输方式主要以海运为主。

第四章网上物流服务

关键术语（名词解释）

网上物流服务（Online Logistics Service ）物流服务平台（Logistics service process） 1．选择题

（1）网上物流服务的流程按三阶段划分，可分为信息查询与发布、、合同实施。（2）不是网上物流信息服务包括的主要内容。

（3）网上物流信息发布的流程一般包括信息提交、和信息展示。（4）不是网上物流平台设计时应遵循的原则。

（5）按网上物流服务平台的服务的主要内容划分，网上物流服务平台可分为综合服务平台、仓储服务平台、等

（6）根据投资主体分类，网上物流服务平台的运营模式主要可分为、企业模式和混合模式3种。 2.判断题

（1）网上物流服务不仅指通过互联网提供的服务，也指通过移动通讯网络提供的服务。（）（2）物流认证活动不一定要由第三方来开展。（）（3）物流认证服务就是电子认证服务。（）（4）垫付贷款业务不属于物流金融服务。（）

（5）网络系统中常用的身份认证方式主要有用户名/密码方式、短信密码方式、动态口令方式、和USBKey认证。（6）国内物流资格认证主要有中国物流职业经理资格、注册物流师、国际物流师和物流师职业资格认证4种。 3.简答题

（1）什么是网上物流，它的特点是什么？（2）网上物流服务的主要包含哪些内容？（3）网上物流信息服务的主要内容包括哪些？（4）网上物流交易服务的主要内容包括哪些？

答案

1．（1）B（2）A（3）D（4）C（5）A（6）D

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be2．（1）正确（2）错误（3）错误（4）错误（5）正确（6）正确 3．简答

（1）什么是网上物流，它的特点是什么？

网上物流是指计算机、笔记本、手机等终端设备通过互联网或移动通信网平台所提供的物流服务。它的主要特点是物流服务与技术的融合、服务的网络化、服务手段的综合化、服务的全天候和远程化和服务的个性化。

（2）网上物流服务的主要包含哪些内容？

网上物流服务内容主要包括物流信息服务、物流交易服务、物流管理服务、物流认证服务、物流金融服务、物流保险服务等。

（3）网上物流信息服务的主要内容包括哪些？

网上物流信息服务的主要内容包括物流行情信息、物流供求信息、物流交易信息和物流广告信息。（4）网上物流交易服务的主要内容包括哪些？

网上物流交易服务的主要内容包括在线洽谈、在线竞价、在线招标、网上下单、网上支付。

第5章电子商务物流成本管理（没有）

第六章电子商务物流信息技术

关键术语（名词解释）

物流信息(Logistics Information) 条形码(Bar Code)

射频识别技术(RFID Technology)

全球定位系统(Global Positioning Systems) 移动定位(Mobile Positioning Technique) 1．选择题

（1）下面条形码为二维条形码格式的为。

（2）射频识别技术的优点包括非接触，适于恶劣环境，可识别运动目标，不局限于视线，，抗干扰能力强等优点。

（3）EDI系统由数据标准化、和通信网络3个要素构成。（4）物流智能终端不包括。

（5）移动定位技术包括基于移动网络的定位技术、和混合定位技术。

（6）GIS主要由计算机硬件系统、计算机软件系统、和系统开发管理及使用人员四个部分构成。 2.判断题

（1）条形码的前三位是国家标示符，随后四位是企业标识，后五位为商品标识，最后一位是校验码。（2）RFID系统由标签、读写器，天线等组成，每个标签都由电池来提供能量。（3）自动导引车按用途可分为智能型和普通型。

（4）码垛机器人能自动识别物品，并将物品整齐地、自动码垛或拆垛。（5）GPS定位的基本原理是根据高速运动的卫星瞬间位置作为已知的起算数据，采用空间距离后方交会的方法，确定待测点的位置。

（6）GIS可对整个或部分地球表层空间中有关地理分布数据进行采集、储存、管理、运算、分析显示和描述。 3.简答题

（1）简述条形码的优点。

（4）简述全球卫星定位系统的构成。 4.论述题

（2）物流信息技术在电子商务物流的哪些环节得到应用？

答案

1.（1）D（2）A（3）D（4）D（5）C （6）B 2.（1）错（2）错（3）错（4）对（5）对（6）对 3.简答

（1）条形码的优点：读取快，精度高；成本低廉；操作方便，简单实用。

（4）GPS由三大部分构成：空间部分、地面监控部分、用户设备部分。GPS的空间部分是由均匀分布在6个轨道平面上的24颗卫星构成；地面监控部分由均匀分布在美国本土和三大洋的美军基地上的5个监测站、一个主控站和3个数据注入站构成；用户设备部分主要包括GPS信号接收机。 4. 思考题答案略案例分析题答案略

第七章电子商务物流管理信息系统

关键术语（名词解释）物联网物流资源计划智能运输系统 1．选择题

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be（1）物流管理信息系统包含业务操作层、管理控制层、决策分析层和战略计划层。（2）MRP中的物料需求计划是由主生产计划、和库存记录编制。（3）ERP是的英文缩写。（4）DRP一般不包括功能

（5）CRM的主要是完成企业与客户交流、互动等活动功能。（6）物联网的射频系统由标签、以及应用软件三部分组成。 2.简答题

（3）简述物联网系统的组成。答案

1.（1）A（2）C（3）A（4）D（5）B（6）C 2.（1）错（2）对（3）对（4）对（5）错（6）错 3.简答

（3）物联网系统由全球产品电子编码体系、射频识别系统及信息网络系统三大部分组成。EPC编码体系是新一代的与EAN 码和UPC 码兼容的新的编码标准， EPC编码由一个版本号字段和一系列数字字段组成，码的总长、结构和功能完全由版本号字段的值决定；射频识别系统由标签、读写器以及应用软件三部分组成；EPC信息网络系统主要由EPC中间件、对象名解析服务(Object Naming Service ONS)和EPC 信息服务（EPCIS，旧称PML 服务器）组成。

4．思考题答案略案例分析答案略

第八章供应链管理

关键术语（名词解释）

供应链管理（Supp1y chain management）牛鞭效应（Bullwhip Effect） 1. 选择题

（1）在市场变化加剧情况下，若供应链成本增加，库存增加、浪费增加时，企业不能在最优状态下运作，此时的供应链是（）。

A．稳定供应链 B. 反应供应链 C.平衡供应链 D.倾斜供应链（2）供应链管理把资源的范围扩展到（）。

A．供应商 B．分销商 C．整个供应链 D．其他节点企业（3）供应链管理的目标是在总成本最小化、客户服务最优化、（）、总周期时间最短化以及物流质量最优化等目标之间寻找最佳平衡点。

A. 总库存最少化 B. 制造商库存最小 C. 供应商库存最小 D. 分销商库存最小（4）采用（）运作模式的供应链系统，库存量较低，集成度较高，信息交换迅速。 A. 分散式供应链 B. 推动式供应链 C. 拉动式供应链 D. 集中式供应链

（5）ECR是一种通过制造商、（）和零售商各自经济活动的整合，以最低的成本，最快、最好地实现消费者需求的流通模式。

A. 生产商 B. 分销商 C. 厂商 D. 供应商

（6）供应链是一个动态联盟，在制定生产计划时仍要体现其动态性，即要具有（）和灵活性。 A. 敏捷性 B. 适应性 C. 快速性 D. 柔性 2．判断题

（1）供应链是物流、信息流和资金流的统一体。

（2）供应链管理就是对整个供应链系统进行计划、协调、操作、控制和优化的各种活动和过程，目标是按要求提交给顾客的产品前提下，整链运作总成本最小。

（3）供应链管理模式下的库存管理的最高目标就是实现供应链企业的无缝连接，以消除供应链企业之间的高库存现象。

（4）推动式供应链的驱动力产生于最终用户，整个供应链的集成度较高，信息交换迅速，可以根据用户的需求实现定制化服务。

（5）供应链的效益成果，不等于各个环节效益成果之和，而是由供应链中最薄弱环节的效益成果决定。（6）QR与ECR都有着共同的目标和战略。 3.简答题

（2）供应链管理涉及哪些主要领域？供应链管理的主要内容有哪些？ 4. 论述题

（1）供应链管理与物流管理的区别是什么？

答案

1.（1）D（2）C（3）A（4） C （5）B（6） D 2.（1）错（2）对（3）错（4）错（5）对（6）错 3.

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be（2）供应链管理主要涉及到四个主要领域：供应（Supply）、生产计划（Schedule Plan）、物流（Logistics）和需求（Demand）。供应链管理的内容包含了供应链上各企业的全部活动，包括供应链设计、供应链合作伙伴选择、供应链业务外包、供应链时间管理、供应链采购管理、供应链成本管理、供应链管理绩效评估等内容。

4．思考题答案略案例分析答案略

第九章电子商务物流的发展

关键术语（名词解释） 1．选择题

（1）我国社会物流运行效率偏低，社会物流总费用与GDP的比率高出发达国家倍左右。（2）在交通运输基础设施方面，我国目前已经建成了由铁路运输、公路运输、水路运输、航空运输和 5个部分组成的综合运输体系。

（3）国务院在年，出台国务院出台了《物流业调整和振兴规划》。（4）美国物流理论体系的形成与实践推广阶段是年。（5）“ +优质服务+高效、快速、安全”是欧洲物流企业赖以生存的基石。 2.简答题

（1）日本政府在1997年出台了发展物流业的三项目标和原则是什么？

（2）美国《国家运输科技发展战略》中，规定交通产业结构或交通科技进步的总目标、远景目标和近期目标分别是什么？（4）《物流业调整和振兴规划》中提出了哪九大物流区域分布？

答案

1.（1）A（2）D（3）B（4）A（5）C（6）D 2．（1）错（2）对（3）对（4）错（5）对（6）对 3．简答

（1）3项目标是：①提供亚太地区最方便且有魅力的服务；②降低物流成本，使其不妨碍产业的竞争力；③减低环境的负荷。3个原则是：①以相互合作为基础的综合性施政方式；②满足客户多样化需求（全方位地施政方式）；③促进竞争，搞活市场。

（2）总目标是 “建立安全、高效、充足和可靠的运输系统，其范围是国际性的，形式是综合性的，特点是智能性的，性质是环境友善的”。其远景目标是：适应经济增长和贸易发展的需要，通过建立高效和灵活的运输系统，促进美国经济的增长及在本地区和国际上的竞争力；改进机动性和可达性，确保运输系统的畅达、综合、高效和灵活等等。近期目标是：改进运输系统结构的完善性，使国家运输基础设施新增通行能力，与其运营效率保持平衡等等。

（4）九大物流区域分布为：以北京、天津为中心的华北物流区域，以沈阳、大连为中心的东北物流区域，以青岛为中心的山东半岛物流区域，以上海、南京、宁波为中心的长江三角洲物流区域，以厦门为中心的东南沿海物流区域，以广州、深圳为中心的珠江三角洲物流区域，以武汉、郑州为中心的中部物流区域，以西安、兰州、乌鲁木齐为中心的西北物流区域，以重庆、成都、南宁为中心的西南物流区域。

4、思考题答案略案例分析题答案略

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课外习题

电子商务与物流概念述习题

以下习题根据教材内容有选择地复习

一、单选题

1．关于物流中的“物”说法正确的是（）。

A.用于生产性消费的劳动资料 B.用于人们最终消费的生活资料 C.用于社会生产和社会消费的各种自然资源 D.所有的物质资料

2．主要针对上游企业的采购物流过程进行创新而形成的物流模式是（）。

A.集货型物流模式 B.散货型物流模式 C.混合型物流模式 D.以上答案都不对 3．保持了订单的完整性的拣选策略是（）。

A.严格拣选 B.批量拣选 C.区域拣选 D.以上答案都不正确 4．询价单、付款通知单等属于（）。 A.信息流 B.物流 C.资金流 D.商流三、判断题

1．集货型物流模式主要是对下游企业的供货物流进行优化而形成。（） 2．仓库管理是在仓库内使用的方法，用来控制资源、管理、跟踪和奖励。（）

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be3．新型电子商务供应链必须“以顾客需求为中心”，采用“拉动式”的经营方式，以消费需求刺激、促进和拉动商品供给。（）五、简答题

1．什么是物流？其功能是什么？

3．什么是物流系统？其构成情况如何？ 4．物流管理的具体内容有哪些？ 7．物流的基本技术有哪些？六、论述题

参考答案一、单选题

1．D 2．A 3．A 4．A 二、多选题

1．ABCD 2．ABC 3．ABD 4．ABC 三、判断题

1．× 2．× 3．√ 四、填空题

1．制造商批发商零售业仓储运输业 2．信息流商流资金流物流

3．speed（速度） safety（安全） surely（可靠） low（低费用） 4．商品化数据库化代码化电子化实时化数字化 5．物流系统的计算机通信网络化物流组织的网络化 6．最大程度地方便消费者或客户 7．自营物流物流联盟第三方物流 8．条码技术自动识别自动扫描

9．代码标准报文标准单证标准通信标准安全保密标准五、简答题略六、论述题（略）

电子商务物流流程习题一、单选题

1.为加速出入库而采用托盘堆叠储存时，一般用（）存取。 A 人工 B 叉车 C 吊车 D 堆垛机

2.为便于叉车、货架、仓库的标准化，联运托盘都采用（）。 A 平托盘 B 柱式托盘 C 箱式托盘 D 货架式托盘 3.属于专用分拣机类型的是（）。

A 链式分拣机 B 胶带分拣机 C 悬挂式分拣机 D 辊道分拣机 4.属于通道式货架类型的是（）。

A 旋转式货架 B 重力式货架 C 移动式货架 D 货柜式货架 5.下列仓储技术装备属于按作业方式分的有（）。

A 搬运机械设备 B 分拣设备 C 移动式货架 D 计量设备 6.现行的国际标准集装箱共有（）种。

A .10 B. 12 C. 16 D. 13

7.包装技术的选择应遵循科学、经济、牢固、美观和（）的原则。 A. 高技术 B. 适用 C. 标准化 D. 一次性 8.下列包装属于按包装技术分的有（）。

A. 防湿包装 B. 硬包装 C. 运输包装 D. 出口包装三、判断题

1.装卸搬运是物流系统中最基本的功能要素之一，存在于货物运输、储存、包装、流通加工和配送等过程中，贯穿于物流作业的始末。（）

2.物流技术及其装备是构筑物流系统的主要成本因素。（）

3.企业自动化物流系统，可使各种物料最合理、最经济、最有效地流动，最终实现商流物流合一。（）

4.装卸搬运技术装备用于生产企业内部物料的起重输送和搬运、用于船舶与车辆货物的装卸以及库场货物的堆垛等。（）

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be5.起重机械只能用于垂直升降货物，以满足货物的装卸作业要求。（）

6.自动导向搬运车系统是一种使车辆按照给定的路线自动运行到指定场所，完成物料搬运作业的系统。（）

7.仓储技术设备能调节物资的供需，实现物资的配送功能和节约物资的功能。（） 8.货架可充分利用仓库空间，提高库容利用率，并可做到先进先出。（）

9.分拣是把货物按不同品种、不同单位和不同储位分配到所设置的场所的一种搬运过程。（）

10.集装单元化就是把一定的物料整齐地集结成一个便于储放、搬运和运输的单元。（）

11.集装单元化技术是适合于小批量、长距离输送和机械化大生产，便于采用自动控制管理的一种现代科学技术。（）

12.集装单元化技术是指物流管理中物流设备如集装箱、托盘等硬技术。（）

13.集装单元化系统是由货物单元、集装器具、物料搬运装备设备和输送设备等组成的具有物流功能的运作系统。（）

14.包装的目的就是保护产品，便于储存和运输。（）

15.按包装功能可分为工业包装和商业包装。工业包装也称为运输包装，其目的是保证商品在运输、保管、装卸搬运过程中保持商品的完好。（）

16.产品包装处于生产的始点，又是进入流通领域商品物流链的终点。（）

参考答案一、单选题

1. B 2. A 3. C 4. D 5. A 6. D 7. B 8. A 二、多选题

1. ACDE 2. ABCE 3. ACE 4. ABC 5. BCD 6. ABD 7. ABCD 8. ABCD 9. ACD 三、判断题

1.√ 2. √ 3. × 4.√ 5.× 6.√ 7.× 8.√ 9.√ 10.× 11.× 12.× 13.√ 14.× 15.√ 16.× 四、简答题（略）

电子商务对物流的挑战习题

一、判断题

1、电子市场是电子商务实体从事商品和服务交换的场所。（对） 2、物流是将恰当的产品以比较贵的成本提供给消费者。（错） 3、物流与商流对立。（错）

4、综合物流中心一般设于小城市数目极多。（错） 5、GPS用于表示资金流。（错）二、单选题

1、从事配送业务离不开“三流”其中最为重要的是（D）。 A商流 B物流 C资金流 D信息流 2、（A）是指商品在购、销之间进行交易的系列活动。参考答案错误正确应为（A）

A商流 B物流 C资金流 D信息流

3、电子商务最早产生于20世纪70年代发展于（C）。 A70年代 B80年代 C90年代 D21世纪 4、物流中心辐射范围内的运输是（B）。参考答案错误正确应为（B）

A一次运输 B二次运输 C多式联运 D一票到底 5、未来物流结点的主要形式是（D）。

A供应链 B一次运输 C物流中心 D配送中心 6、传统物流特点包括（C）。

A批量 B牵引式 C推进式 D集中四、名词解释

1、物流：物流是为了满足消费者需要而进行的从起点到终点的原材料、中间过程库存、最终产品和相关信息有效流动和存储计划、实现和控制管理的过程。

1、物流在电子商务中作用有哪几方面。

答1）物流保障生产2）物流服务于商流3）物流是实现“以顾客为中心”理念的根本保证。

习题参考答案

一、判断题 1.对 2.错 3.错 4.错 5.错二、单选题 1.B 2.B 3.C 4.C 5.D

电子商务物流习题

一、判断题

1、网络服务提供商主要提供internet通信和线路租借服务。（错） 2、CA确认网上经商者的真实身份。（对） 3、企业与政府之间的电子商务是B2B。（错） 4、流通加工以配货送发形式完成社会物流。（错）

5、由供方与需方以外的物流企业提供物流服务是第三方物流。（对）二、单选题

1、购买者按时给货款是（C）。 A物流 B配送 C支付 D消费

2、买卖双方供需信息提供给商品交易中心的交易方式是（D）。 A直销 B代销 C零售 D中介交易 3、堆存、保管、保养、维护等活动属于（B）。 A包装 B储存 C流通加工 D信息管理 4、电子商务物流与普通商务物流不同点在于（A）。 A进货 B储存 C分类 D送货四、名词解释

1、物流系统：物流系统是指在一定时间和空间内由所需位移的物资等若干互相制约的动态要素所构成的有机整体。

五、简答题

1、电子商务系统是由哪些部分组成。

答：由采购、运输、仓储、装卸搬运和配送组成。 2、电子商务物流构成要素包括哪些。

答包括包装、装卸搬运、运输、储存、流通加工、配送和物流信息管理这7个要素。

B2B电子商务物流习题

一、判断题

1、B2B相对B2C配送和结算更难。（错） 2、B2B有利于降低库存成本。（对）

3、供应物流指企业通过销售活动将产品转给用户的物流活动。（错）

4、供应链是指生产和流通过程中涉及的供应商、生产商、销售商和消费者组成供需网络。（对） 5、供应链管理只重视企业内容物流管理。（错）二、单选题

1、供应链管理系统缩写是（B）。Supply Chain Management A.CRM B.SCM C.ERP D.DDK 2、阿里巴巴是典型的（C）。

A销售方控制市场模式 B购买方控制市场模式 C中介方控制市场模式 D混合控制市场模式 3、供应链上任何两节点之间都是(A)关系。

A供求 B生产销售 C上下级 D运输分销 4、快速响应是由(D)发展起来的一种供应链管理办法。

A沃尔玛 B美国IT业 Cintel公司 D美国纺织服装业 5、ERP是(B)。 A客户关系管理系统 B企业资源计划 C物流管理 D财务计划五、简答题答案要点

1、什么是供应链它具有怎样的结构？

答1供应链就是产品生产和流通过程中所涉及的原材料供应商、生产商、批发商、零售商以及最终消费者组成的供需网络。2结构见【书】

2、B2B电子商务对企业供应链产生哪些影响。

答：1B2B电子商务模式带来了企业价值链的变革。2引起了企业供应链以及供应链管理的变革。3促进了企业三个层次的业务流程再造。4实现了在整个产业乃至全球的供应链网络上的增值

B2C电子商务与物流习题

一、判断题

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be1、B2C指企业通过internet面向最终消费者的电子商务活动.（错） 2、库存少是B2C电子商务的一个优势.（对） 3、卖方个人—买方企业模式是B2C模式.（对） 4、条码技术在配送里应用不多.（错） 5、沃尔玛的配送中心不大.（错）二、单选题

1、配送中心根据各分店订货要求统一进行分货配送的功能是（C）。 A、采购功能 B、储存功能 C、编配功能 D、信息功能 2、B2C要求企业对市场反应灵敏应采用（B）组织结构。 A、金字塔型 B、扁平化 C、菱形 D、多层化 3、网上销售的商品的价格一般（C）商场中的售价。 A、高于 B、等于 C、低于 D、都有可能 4、（A）模式曾被媒体评为B2C电子商务的标准和楷模。

A、亚马逊网上书店 B、沃尔玛网站 C、阿里巴巴 D、通用汽车TradeX-change网站 5、为了跟踪货品的运输物流公司可以采用（D）技术。

A、自动分拣 B、条码 C、无线通信 D、卫星定位四、简答题答案要点

1、常见的B2C电子商务配送方式有哪些?

答1自建物流配送系统2第三方物流配送3利用邮政系统送货4利用便利店/连锁店就近配送。 2、什么是物流配送中心有哪些功能?

答物流配送中心是在商品流通领域中组织商品流通的一种形式主要从事物资、商品的配备和组织对用户的送货以高水平实现销售或供应的现代流通。功能如下采购、储存、加工、编配、调运和信息。

电子商务物流模式习题

一、判断题

1、配送与运输完全相同。（错）

2、自营配送可以集中精力于核心业务提供灵活多样的顾客服务。（错） 3、电子商务环境下采购是为库存而采购。（错）

4、供应商管理库存模式提供以实际或预测的消费者需求进行库存补货的解决方案。（对）二、单选题

1、供应商管理库存方式物流中心商品的所有权属于(A)。 A客户 B消费者 C供应商 D原材料生产商

2、牛鞭效应是指供应链系统中由于各企业独立库存导致( B)现象。 A需求减小 B需求放大 C需求安全 D需求危险 3、分销中心的联合库存功能是（C）思想的体现。

A供应商管理库存 B客户关系管理 C联合库存管理 D合作计划、预测与补给

4、利用互联网通过零售企业与生产企业的合作共同做出商品预测并实行补货的系统是(D)。 A供应商管理库存 B客户关系管理 C联合库存管理 D合作计划、预测与补给 5、沃尔玛与其他公司联合成立供应链工作组推出（D）系统。

A供应商管理库存 B客户关系管理 C联合库存管理 D合作计划、预测与补给四、名词解释

1、企业自营配送模式：企业自营配送模式指企业物流配送的各个环节由企业自身筹建并组织管理实现对企业内部及外部货物配送的模式。

2、第三方配送模式：第三方配送模式指交易双方把自己需要完成的配送业务委托给第三方来完成的一种配送运作模式。

4、VMI：VMI一个使库存和订货实现更加合理化的方法就是供应商管理库存的模式简称VMI。五、简答题答案要点

1、电子商务环境下的物流配送具有哪些明显特征。

答：具有信息化、社会化、现代化以及自动化等特征。参见【书】 2、电子商务采购实现模式有哪些？它们之间有何差别？

答1模式有自营采购网站模式、采购联盟网站模式和中介采购网站模式。参见【书】。

电子商务物流控制与优化习题

一、判断题

1、物流控制指对物流运作过程的成效与预定目标对比采取措施达到预期目的。（错）请问老师该概念是否完整

2、物料清单就是生产企业的销售清单。（错） 3、物流网点分布与物流成本没有关系。（错）

1、在许多行业中（D）正成为新的竞争焦点。 A成本 B价格 C质量 D时间

2、缩短顾客订货周期和提高订货的满足率会（A）仓储成本。 A减少 B不改变 C增加 D无关

3、将成本划分为固定成本和变量成本的成本分析法是（B）。

A活动成本法 B量本利分法 C绝对成本法 D相对成本法 4、确定最优客户服务水平的目的是（C）。

A成本减少 B收入增加 C利润最大 D增加边际收入

物流外包管理习题

一、判断题

1、信息共享会带来信息安全问题这是物流业务外包后可能存在的潜在风险。（对） 2、物流成本是业务工作中非常重要的成本之一通常略高于批发、零售产品的成本。（错） 3、物流业务外包第一步是先选择合适的物流服务提供商。（错）

4、第四方物流是委托企业全部物流外包和企业自己从事物流的一种中间状态。（对）二、单选题 1、（D）是企业决定“自建还是外包”首要考虑的因素。

A企业规模 B成本 C服务质量 D企业战略 2、在（C）模型中第四方物流和第三方物流共同开发市场。

A行业创新者 B方案集成商 C协同运作 D协助管理

3、在（B）模型中第四方物流为客户提供运作和管理整个供应链的解决方案。 A行业创新者 B方案集成商 C协同运作 D协助管理

4、在（A）模型中第四方物流为多个行业的客户开发和提供供应链解决方案。 A行业创新者 B方案集成商 C协同运作 D协助管理

四、名词解释 2、第三方物流：第三方物流企业充分利用外部的资源为企业内部的生产经营服务动态地配置自身和其他企业的功能和服务。

3、第四方物流：第四方物流是一种主要对制造企业或分销企业的供应链进行监控再解决企业物流的基础上整合社会资源解决物流信息充分共享、社会物流资源充分利用的问题的物流。

五、简答题答案要点

2、第四方物流在现实的运作过程中表现出哪些功能特点？

答：1提供了一整套完善的供应链解决方案2执行、承担多个供应链职能和流程的运作3通过影响整个供应链来增加价值。

物流基本技术习题

二、判断题

1．电子商务物流系统是典型的物流设备与计算机网络结合的产物。（） 2．“三网融合” 中的“三网”是指邮政综合网、金融电子网和新闻综合网。（） 3．构成EDI系统的三个要素是EDI软件和硬件、通信网络以及数据标准化。（）三、填空题

POS终端设备一般由_________、_________、__________三部分构成。 GPS由_________、_________、_________三大子系统构成。四、简答题

分析条形码的使用范围和特点。

1、简述EDI技术的定义、特点和工作原理。 2、简单分析射频技术的原理和应用。 3、简单分析GIS系统在物流中的应用。

4、根据技术特点和实际应用情况分析EDI、GIS、GPS和射频技术在电子商务领域中的不同应用。

参考答案一、单选题

1．C 2．C二、判断题1.√ 2.× 3.√ 三、填空题

1．主控机凭证打印机客户密码键盘

2．空间卫星系统地面监控系统用户接收系统四、简答题（略）

物流系统工程习题

一、单选题

1．下列选项中不是物流系统分析特点的是（）。

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never beＡ以整体为目标 B运用定量方法 C以子系统最优为目标 D以特定问题为对象 2．下列表述中不属于物流信息特点的是 ( )。

Ａ物流信息种类多Ｂ物流信息动态性强

Ｃ物流信息对提高经济效益起着非常重要的作用Ｄ物流信息量大、分布广 3．下列关于物流信息系统说法不正确的是（）。

Ａ.完善的物流信息系统应该为物流企业提供物流系统管理和运作的有关“平台”。 B.按垂直方向分，物流信息系统可以划分为3个层次，即管理层、控制层和作业层。 C.一个完善的物流信息系统应具有数据层、业务层、运用层、控制层和计划层。 D.物流信息系统按系统的功能性质分可以分为操作型系统和单机系统。三、判断题

1．物流系统中库存量越大，库存费用越高，物流服务水平就越高，物流系统最优。（）

2．物流系统化的目标简称为5S，即服务性、快捷性、有效的利用面积和空间、规模适当化、库存控制。（） 3．从物流业务分析中，可以看出在物流业中的包装业属于低投资、低成本、高收入的行业。（） 4．物流和商流是物资流通的组成部分，二者结合才能有效地实现物资流通过程。（） 5．物流信息系统具有集成化、模块化、实时化、网络化和智能化的特点。（） 6．按物流活动的空间范围可以将物流分为社会物流、企业物流、行业物流。（） 7．系统是由两个或两个以上要素构成的具有特定功能的有机整体。（） 8．任何一个系统都是具有输入、处理和输出功能的系统。（） 9．物流系统是具有一定结构和功能的有机整体。（）

10．系统工程的主要目的是要在改造系统过程中，按照要达到的目标采用最优化方法，以期达到最佳值。（）

11．物流系统是由运输、仓储、包装、装卸搬运、配送、流通加工、物流信息等各环节所组成的，这些环节也称为物流的子系统。（）

12．不仅物流服务和物流成本间存在制约关系，而且物流服务子系统的功能之间也存在约束关系。（）

13．物流系统分析的目的在于通过对物流系统中的各种替代方案的指标分析，得出决策者形成正确判断所必需的资料和信息，以便获得最优的物流系统方案。（）

14．物流系统分析的特点是运用定性和定量分析方法，给予决策者价值判断，以求得有利的决策。（） 15．物流信息在物流系统中起到神经中枢的作用。（）

16．按物流信息的来源分类可以把物流信息分为物流系统内部信息和物流系统外部信息。（）五、简答题

2．一个完整的物流信息化系统应包括哪几个层次？ 3．简述ＧＰＳ的应用。

4．物流信息系统有哪些基本功能? 六、论述题

3．射频技术的作用主要体现在哪几方面？

参考答案一、单选题

1. C 2. C 3. D 二、多选题

1. ACDE 2. ABCD 三、判断题

1.× 2.√ 3.√ 4.√ 5.× 6.√ 7.√ 8.√ 9.√ 10.√ 11.√ 12.√ 13. √ 14.√ 15.√ 16.√ 四、填空题

1. 搬运装卸机械运输工具仓储设施人员 2. 产生加工检索存储及传递物流信息 3. 物流系统内部信息物流系统外部信息 4. 货主承运业主物流数据交换

5. 数据存储数据处理数据分析数据查询

第三方物流习题

一、单选题

从服务的客户群体来看，我国第三方物流的服务对象主要集中在（ A ）。 A 外资企业 B 民营企业 C 国有企业 D 商业企业三、判断题

1.流通加工主要是为货主商品进行改包装、贴标签、组装处理等，是第三方物流企业的重要利润来源之一。（）

2.第四方物流具备再造、变革、实施和执行4个特征。（）

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be3.第三方物流通常称为契约物流，或合同物流，也可称为外包物流。（） 4.第三方物流企业不一定有物流作业能力。（）

5.按服务商物流服务所及区域是否跨国境，可将物流服务商分为国际物流服务商和国内物流服务商。（）

6.我国的第三方物流企业以运输、仓储等基本业务为主，加工、配送、定制服务等增值服务功能尚处在发展完善阶段。（）五、论述题

物流企业应如何选择适合自己的物流模式？

参考答案

一、单选题二、多选题

1. ABCD 2. ABCDE 3. AC 4. AC 5. ABD 6. ABC 7. AB 8. ABCD 9. AC 三、判断题

1.√ 2.√ 3.√ 4.√ 5.√ 6.√ 四、简答题（略）五、论述题（略）

供应链管理习题

一、单选题

1．对供应链流程进行集成以及重组的目的在于（）。

Ａ满足顾客需求Ｂ盈利能力最大化 C提升横跨供应链总体流程的高效性与有效性 D运行效率最大化 2．供应链产销率越大，则说明（）。

A供应链成品库存量越小 B供应链成品库存量越大 C供应链资源利用率越低 D供应链管理水平越低 3．供应链节点企业产需率越大，则说明（）。

A企业综合管理水平低 B下层节点企业准时交货率低

C下层节点企业准时交货率高 D上下层节点企业供需关系不协调三、判断题

1．价值链就是供应链。（） 2．需求链和供应链是两个不同的概念。（） 3．供应链管理组成要素是那些使企业业务流程得到管理的管理变量。（） 4．供应链的结构是由供应链成员及成员之间的联系所组成的网络。（） 5．供应链的业务流程是指为客户产生具体的价值输出的活动。（） 6．供应链管理的目标就是获取最大利润。（） 7．供应链管理是从最终客户到原始供应商的关键业务流程的集成。（） 8．供应链管理就是物流管理。（） 9．在供应链管理中，需求是关键要素。（） 10．批量库存是由于要应付顾客需求与供应能力变化而引起的库存。（） 11．安全库存是由于批量订货而带来的库存。（） 12．安全库存是为了应付超出预期的顾客需求与供应能力变化而保存的额外库存。（） 13．最终用户对供应链产品满意度指标是供应链绩效评价的一个最终标准。（）四、简答题

1．什么是供应链?什么是供应链管理?

2．简述供应链设计的基本思想和设计原则。六、案例分析题

参考答案一、单选题

1. C 2. A 3. C 二、多选题

1. ABC 2. ACD 3. ABCD 4. ACD 5. ABCD 6. CD 7. ABC 8. ABCD 9. ABD 10. ABC 三、判断题

1.√ 2.× 3.× 4.√ 5.√ 6.× 7.√ 8.× 9.√ 10.× 11.× 12.√ 13.√ 四、简答题（略）五、论述题（略）六、案例分析题（略）

国际物流习题习题

一、单选题

1. 国际物流中，海洋运输是主要的运输方式，其中又以（）的海运最为繁忙。 A 太平洋 B 印度洋 C 大西洋 D 北冰洋 2. 在我国的对外贸易活动中，检验检疫机构是（）。

A 国家质检总局及其设在全国各口岸的出入境检验检疫局 B 各省市质量监督部门

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be C 各省市商品检验部门 D 工厂企业的检验室或实验室三、判断题

1. 货物通关过程中，货主只需向海关交纳进出口关税，不用交纳增值税和附加税。（） 2. 国际物流仅限于国际商品物流。（） 3. 国际物流中采用标准化的物流工具、物流设施、物流包装等，会增加物流费用。（）四、填空题

参考答案一、单选题 1. C 2. A 二、多选题

1. ABCDE 2. ACE 3. AB 4. ABCDE 三、判断题

1.√ 2.× 3.× 四、填空题 1. 货物物品

2. 为发货人服务为承运人及代理服务为港口服务为海关服务提供多式联运服务五、简答题（略）

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以下习题可以作为参考

物流综合习题

名词解释

单项选择题

1．下列哪种情形不体现物流技术装备配置的合理性原则( D )。 A．在机械化的过程中考虑系统目标和实际情况

B．选用物流技术及其装备以适用为主，使设备性能满足系统要求，以保证设备充分利用，防止设备闲置浪费

C在物流系统中注意整个系统各环节的衔接，集成化与配套化使用

D．在物流系统中，采用标准化物流技术及其装备、器具，低设备和器具的购置和管理费用，提高物流作业的机械化水平，流系统效率和经济效益

2．下列不属于装卸搬运技术装备应用特点的是( B )

A．适应性强 B．单位成本高 C设备能力强 D。机动性较差 3．门式起重机属于( B )。

A．轻小型类起重机械 B．桥式类起重机械 C臂架类起重机械 D．堆垛类起重机械 4．流动式和轨道式起重机械的分类是按( C )。

A．综合特性分类 B．用途分类 C．使用场合分类 D．体积大小分类 5．反映起重机械工作繁忙程度和载荷轻重程度的参数是( A ) A．工作级别 B．轮压 C起重力矩 D．起升高度

答案：1、D 2、B 3、B 4、C 5、A

1．物流成本管理的前提是( )。

A．市场机制 B。公平竞争 C价格策略 D．物流成本计算

2．美国、日本等国家的实践表明，企业实际物流成本的支出往名要超过企业对外支付物流成本额的( )倍以上。

A．3 B．S C．7 D．10 3．办公管理费属于( )的物流成本的构成。

A．制造企业 B。流通企业 C工商企业 D。第三方物流企业 4．根据“物流成本冰山”说，露在水面之上的部分是( )

A．企业内部消耗的物流费 B．制造费用 C委托的物流费用 D。自家物流费 5．第二个利润源的挖掘对象是生产力中的( )

A．劳动者 B．劳动对象 C劳动产品 D．劳动工具

答案：1、D 2、B 3、B 4、C 5、A

51.供应链又称（）

A.价值链销售链 B.价值链需求链 C.需求链客户链 D.价值链客户链 52. 期量标准与生产物流计划的关系是（）

A.期量标准是生产物流计划的结果 B.期量标准是生产物流计划的依据

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never beC.期量标准和生产物流计划没有直接关系 D.期量标准是生产物流计划的一个重要工作内容

53.下列有关物流成本控制的具体方法中，以单位业务量的变动成本不随业务量变动为前提假设的成本计算方法是（）

A.量本利分析 B活动成本控制 C绝对成本控制 D相对成本控制 54．（）不是按支付形态计算的物流成本

A运费 B修缮费 C企业内部配送费 D物流利息 55. （）应直接和尽早的参与战略实施决策

A企业员工 B企业高层管理者 C企业中层管理者 D企业工人和管理者

答案：B、 B、 A、 B、 D

56.企业的经营战略灵魂并贯穿于企业经营战略管理全过程的是（） A战略宗旨 B战略思想 C战略目标 D战略方案 57. （）不属于流通加工业务

A重新包装 B定量化小包装 C粘贴商品标记或价格标签 D改变商品物理化学性质 58.ERP是（）英文缩写

A物流需求计划 B管理信息系统 C 制造资源计划 D企业资源计划 59.ERP软件销售订单管理的功能不包括（）

A客户信用审核及查询 B产品库存查询和产品报价

C订单输入变更及跟踪交货期的确认及交货处理 D销售预测 60.ERP软件人力资源管理的功能不包括（）

A人力资源规划的辅助决策 B招聘管理和工资核 C工时管理和差旅核算 D人事任命

答案：B、 D、 D、 D、 D

61．ERP 核心管理思想，主要有精益生产、同步工程和（） A一体化 B扁平化 C结构化 D敏捷制造

62．1996年我国颁布标准确定的联运托盘的平面尺寸不包括（）

A 800mm*1000mm B 800mm*1200mm C1000mm*1200mm D1100mm*1100mm 63．四个40英尺和二个20英尺集装箱可换算为（）TEU

A.六个 B八个 C十个 D十二个 64．《2000年国际贸易术语解释通则》分成（）组，（）种 A . 4, 11 B . 4, 13 C 3, 11 D 3, 13 65.国际上通用的和公认的三种物流条码中，一般企业最常用的是（） A.ITF-14 B.UCC/EAN-128 C.EAN-13条码 D.EAN-8条码

答案：D、 D、、C 、A、 C

66．生产物流管理系统三层结构功能中不包括（）

A.仓库执行系统WES B.仓库管理系统WMS C.仓库控制系统WCS D.仓库网络系统WNS

67.根据左图集装箱平台高度设计提示，请问一般集装箱车箱底高度为（）厘米，即下图“？”所示。 A 1258 B 130 C 135 D 140

68．观察右图仿真图片，分析下面哪句话是正确的（）

A．图上有提升机 B.图上有穿梭车 C.图上有AGV D.图上有机械手 69．右图所示红色装卸搬运设备为起重机械，具体种类为（） A桥式起重机 B.门式起重机 C.升降输送机 D.电葫芦 70．右图所示装卸搬运设备为输送机械具体种类为（） A.辊道式输送机 B.带式输送机 C.链式输送机 D.板式输送机

答案：D、 C、 A、 A 、C

71.哪几种情况下，物流企业采用的是差异物流市场策略（）

A物流企业面对的市场是同质市场 B.把物流服务的整体市场划分为若干细分市场，从中选择两个以上乃至全部细分市场作为自己目标市场。

C物流企业认为即使消费者是有有差别的，他们也有足够的相似之处而可以作为一个同质的目标市场加以对待。 D.集中力量进入一个细分市场（或是对该细分市场进一步细分后的几个更小的市场部分），为该市场开拓一种高度专业化的物流服务。 72．图所示自动搬运设备为（）

A低举升叉车 B.内燃机叉车 C.AGV D.平板拖车 73．图所示为输送系统，具体种类为（）

A翻盘式分拣系统 B.滑块式分拣机 C.升降推出式分拣系统 D.悬吊式分拣系统 74．右图所示为包装机械，具体种类为（）

A.封口机械 B.裹包机械 C.灌装机械 D捆扎机械 75．物流的成本管理中，“是否将退货破损成本计算在内？“是询问中哪一方面的内容（）

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never beA.阐述询问 B.意见询问 C.事实询问 D.记录询问

答案：B、 C、 B、 B、 C

101．（）是执行自动补货系统最基本的要求。

A.列出交易对象 B.选出适合的合作对象 C.订立目标 D.采用自动补货技术 102．（）不是配送中心追求的主要目标

A.功能集约化 B.成本最小化 C.服务最佳化 D.完美的订货 103．配送中心对物流成本，物流服务决策时，哪个不可取：（）

A.提高物流服务水平，不惜增加成本 B.库存合理化 C.提高配送效率 D.提高服务水平

104．物流节点将各物流线路连接成一个系统，使各线路通过物流节点形成贯通的网络，而且将各种物流活动有效的联系起来，是各种物流活动通过物流节点整合实现无缝链接属于物流节点（） A.物流处理功能 B.衔接功能 C.信息功能 D.管理功能

105．在企业战略的基本类型中（）是通过采用歧视战略，如设计或品牌形象、技术特点、外观物点、经销网络及其他方面的独特性。

A成本领先 B 标新立异战略 C目标聚集战略 D客户服务战略

答案：C、 D、 A、B、 B

106．第三方物流企业在初创期通常采用项目结构，项目数量攀升到一定水平时，将会采用（）组织结构 A.直线式 B.职能式 C.矩正式 D.混合式 107．在物流系统规划的四种基本模式中，（）是在适当的成本下提供最高服务水准为理想的策略 A.最小总成本领先 B. 最高顾客服务策略 C.最大利润策略 D.最大竞争优势策略 108．物流决策支持系统是（）

A.代替决策者进行决策 B.向决策者提供决策数据 C.辅助决策者选择决策方案 D.只向决策者提供决策方案 109．以下哪个因素不属于衡量企业物流质量的主要因素（） A.物流时间 B.物流成本 C.物流效率 D.物流网络 110．生产型物流的物流作业重点是

A.搬运 B.仓储 C.运输 D.仓储与搬运

答案：C、 B、 C、 D、 D

111.供应链的基本流程一般包括（）

A.物资流通、商业流通、信息流通、人员流通四个流程 B.物资流通、人员流通、信息流通、资金流通四个流程 C.物资流通、商业流通、信息流通、资金流通四个流程 D.物资流通、商业流通、人员流通、资金流通四个流程 112．以下关于供应链的叙述中，不正确的是（）

A.供应链是指商品进入消费者手中之前行业与行业之间的联系

B.供应与需求是不可分割的两部分，可把供应链与需求链的概念结合起来统称“供需链” C.供应链就是原材料的供应渠道

D.供应链涵盖着从原材料的供应商经过开发、加工、生产、批发、零售等过程到达用户之间有关最终产品或服务的形成和交付的每一项业务活动。 113．供应链管理的基本内容包括（）

A.采购、储存、销售 B.采购、运输、储存、销售

C.采购、制造、运输、储存、销售 D.采购、设计、制造、运输、储存、销售 114．零部件及原材料供应管理的基本策略是在整个供应链网络中，对所有的零部件及原材料供应商进行分类。根据分类及分类因素与不同的供应商发展不同程度的合作关系，不是分类的主要依据的是（）

A.供应的零部件用原材料对企业的重要程度 B.供应的零部件及原材料获得难易程度和可靠程度 C.零部件及原材料供应市场的复杂程度 D.企业与供应方的关系好坏程度 115．供应链管理性能评价的关键指标有（）

A.速度、质量、成本 B.速度、质量、成本、服务

C.速度、质量、成本、服务、库存水平 D.速度、柔性、质量、成本、服务、库存水平

答案：C、 C、 C、 D、 D

116．敏捷供应链管理的关键技术中不包括（） A.统一的动态联盟企业建模技术 B.分布计算技术

C.Internet 的环境下动态联盟企业信息的安全保证 D.数据库技术

117.以下哪种管理方法的核心思想是把客户群体看作企业宝贵的外部资源,并尽可能地纳入企业的控制范围内，以增加客户价值为中心，有效的满足客户的个性化需求，改善客户关系和提高企业的市场竞争能力。（） A. MRPⅡ B.VMI C.ECR D.DRP 118．客户价值是（）

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never beA.客户的大小 B.客户资金的多少 C.客户对产品、服务和无形资产的满意度 D.客户素质的高低 119．（）不确定性造成的“牛鞭效应”

A.生产与销售 B.运输与配送 C.需求与供给 D.采购与配送

120．企业生产物流系统，物料是按照加工的工艺的过程在流动其路线是：（）

A.由企业物流统一优化，不同时期路线不同 B.由加工的工艺流程来决定的，不能任意变动 C.由生产决定的，产量不同，路线不同 D.以上都不对

答案：D、 C、 C、 C、 B

121．将物流企业业务文件按一个公认的标准从一台计算机传输到另一台计算机上去的电子传输方式为：（）A. EDI 技术 B.EOS系统 C.GPS 系统 D.GIS系统

122．一个公司根据预测或预测的客户销售来进行生产，那么这就是一个（） A.独立需求库存 B.推系统一公司根据销售预测将其库存“推”向市场 C.非独立需求库存 D.拉系统一客户需求“拉动”库存 123．集装箱的内容积应为：（）

A.≥1M3 B.<1M3 C.≥2M3 D.<2M3

124.设计新流程的过程中，通常采用（）方法，该方法通过学习先进企业的优良做法指出本企业BPR后可能达到的水平，而后找出差距并提出相应的解决方案。 A.标杆瞄准 B.远景分析C.模仿仿真 D.系统思维

125．第三方物流企业在初创期通常采用项目式结构，项目数量攀升到一定水平时，将会采用（）组织结构

A.直线式 B.职能式 C.矩正式 D.混合式

答案：A、 B、 A、 A、 C

126．供应链管理与传统物流管理关系（）

A.存在着本质的区别，没有任何关系 B.一个同义词，可以相互替代 C.高度一体化 D.存在不割裂的联系 127．（）是衡量企业供应链价值的标志。

A.市场占有率 B.产品利润率 C.投资回报率 D.客户满意度 128．供应商开发的基本准则是“Q、C、D 、S ”原则，也就是质量、（）、交付与服务并重的原则 A.客户 Customer B.沟通 communication C.成本Cost D.便利Convention 129．从多具方案中选取一个方案放弃另外方案，被放弃的另外方案所能带来的潜在利益称为已选方案的（） A.机会成本B差量成本 C边际成本 D 沉没成本

130．将大批量定制生产粗略分成三种模式：面向订单设计、面向定单制造（） A面向订单销售 B.面向订单包装C面向订单配送 D面向定单装配

答案：D、 D、 C、 A 、D

131.配送中心的调货活动是属（）

A.回收物流 B.返回物流 C.宏观物流 D.销售物流 132.( )不属于集装单元化工具。

A.托盘 B.笼车 C.电瓶搬运车 D.巧固龙

133.在《经济领域的黑暗大陆》中强调应当高度重视流通及流通过程中的物流管理，被公认为首次明确提出物流领域的潜力，具有划时代意义的是（）。

A.琼西.贝克 B.唐纳德.伍德 C.彼德.德鲁克 D.阿奇.萧

134.客户关系管理(Customer Relationship Management,CRM)首先是一种管理理念，其核心思想是将企业的客户（包括最终客户、（）和合作伙伴）作为最重要的企业资源。 A.消费者 B.员工 C.分销商 D.供应商

135.CRM是一种管理软件和技术，它将最佳的商业实践与数据挖掘、（）、一对一营销、销售自动化以及其他信息技术紧密结合在一起。

A.数据分析 B.系统设计 C.数据仓库 D.电子配送

答案：A、 D、 C、 C、 C

136.一般认为流通加工属于（）环节。 A.生产 B.交换 C.流通 D.消费 137.系统具有下列特性（）。

A.整体性、集合性、相关性、目的性、适应性 B.整体性、最优性、相关性、目的性、适应性 C.整体性、层次性、集合性、目的性、适应性 D.整体性、最优性、集合性、目的性、层次性 138.下列对物流系统说法正确的是（）。

A.物流系统是一个单独的系统，可以作为一个整体单独存在 B.物流系统存在一定的目标 C.构成物流系统的各要素达到最优，即可使得整个物理系统达到最优 D.物流系统按一定标准可分为供应物流、销售物流和第三方物流

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be139.当供应商采用款到发货的方式与其他企业交易物品，则通常会引起（）。

A.物流在前，商流在后 B.商流在前，物流在后 C.商流与物流同时发生 D.商流迂回，物流直达 140.物流系统合理化最直接的衡量是（）。

A.总成本 B.生产率 C.客户服务 D.资产

答案：C、 A、 B、 B、 A

141.物流过程中运输、仓储、包装和装卸搬运各环节的改善，不能仅从单方面考虑，应将各环节作为一个系统来看待，考虑综合效益，这体现了（）。

A集装化原则 B系统化原则 C提高搬运活性原则 D无效搬运原则 142.现代物流服务功能是（）。

A单一的 B多种多样的 C灵活的 D全方位的 143.物流中心是一个（）联结在一起的枢纽。

A服务地点 B服务功能 C服务项目 D服务对象 144.企业将（）物流管理业务转移至第三方物流企业。

A不成功的 B不愿意管的 C不擅长的 D难度极大的 145.下列说法正确的是（）。

A.物流所要“流”的对象是一切物品，包括有形物品和无形物品

B.只有物品物理性质发生变化的活动，如运输、搬运、装卸等活动才属于物流活动 C.物流不仅研究物的流通与储存，还研究伴随着物的流通与储存而产生的信息处理

D.物流的起点是从某个企业原材料的供应、储存、搬运、加工、生产直至产成品的销售整个过程

答案：B、 D、 B、 C、 C

146.为了降低最终产品的成本，提高竞争力，上游供货商同下游销售或代理商结成战略联盟，通过信息技术的手段，实现（）。

A.供应链管理 B.第三方物流 C.后勤管理 D.电子商务

147.企业物流管理作为企业管理的一个组成部分，通过使物流功能达到最佳组合，在保证物流服务水平的前提下，实现（），这是现代企业物流管理的根本任务所在。

A.物流效益的最大化 B.物流成本的最低化 C.企业利润最大化 D.企业战略目标 148.从原则上讲，物流管理和作业必须以（）为导向。 A.效率 B.利润 C.效果 D.顾客

149.从本质上看，ERP仍然足以MRP II为核心，但在功能和技术上却超越了传统的MRP II，它以（）为驱动。

A.顾客 B.物流 C.生产资源 D.信息

150.一般来说，以下四对物流活动中不存在效益背反的是（）。

A.运输与库存 B.顾客服务水平与物流成本 C.采购物流与销售物流 D.简化包装与货物的保管效率

答案：A、 B、 D、 A、 C

1. 下面哪一项不是传统拍卖的局限？ (A)

A. 销售期 B. 检验产品的时间 C. 对买方有技术要求 D. 亲自出现在拍卖现场 2. 在线侃价的步骤是：(B)

A. 搜索，选择，谈判，以及完成交易

B. 搜索，选择，谈判，继续选择和谈判，以及完成交易 C. 搜索，谈判，选择，以及完成交易

D. 搜索，谈判，选择，继续选择和谈判，以及完成交易 3. 下面哪一项是拍卖的局限性？ (C)

A. 市场容量 B. 产品多样性 C. 潜在欺诈性 D. 销售的动态本质

4. 杰夫想要进行网上购物，但他担心那个公司的隐私政策做得如何。他应该运用哪一种在线购物决策辅助工具？ (B)

A. 购物机器人 B. 信用认证网站 C. 商业评级网站 D. 购物门户站点 5. 下面哪一项是普通意义上的完全电子零售商的例子？ (A)

A商店没有实体店铺，并销售一系列产品。 B商店没有实体店铺，并专门销售一种产品。 C商店有实体店铺和网站，并销售一系列产品。 D商店有实体店铺，并销售一系列产品。 6. 下面哪一项不是旅游行业中的在线旅游代理索要的费用？ (D) A. 更个性化的服务 B. 不断增加的便捷

C. 不断增加的对可购买产品的理解 D. 由于过失服务而造成的更高的总旅行费用 7. 下面哪一项不是电子求职广场对雇员带来的好处之一？ (D) A. 沟通速度 B. 搜索大量职位的能力

C. 评估自身市场价值的能力 D. 缺乏网络用户

8. 以下市场行为的调停会有什么可能的影响：整合，复杂搜索需求，以及新市场？ (B)

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never beA. 非中介化 B. 电子调停 C. 再中介化 D. 没有影响

9. 由某出版商出行，且必须用计算机或类似的手提设备来阅读的内容属于哪一种数字发行的例子？ (B) A. 寓教于乐的出版品 B. 电子书籍 C. P2P 出版 D. 远程教学

10. 由某出版商出行，且必须用计算机或类似的手提设备来阅读的内容属于哪一种数字发行的例子？ (B) A. 寓教于乐的出版品 B. 电子书籍 C. P2P 出版 D. 远程教学 11. 不采用在线购物的两个最主要原因是什么？ (C) A. 安全问题和价格问题 B. 安全问题和信誉问题

C. 安全问题和判断产品质量的困难 D. 价格问题和判断产品质量的困难 12. 下面哪一项不是互联网广告业发展的原因？（C） A. 广告易于更新 B. 广告可以运用各种媒体工具

C. 网络的整体运用已上升到一个高度 D. 网络电视扩大了网络观众基础 13. 下面哪一项不是横幅广告的优点？（D）

A. 将用户转到广告商的网站 B. 顾客被迫浏览横幅 C. 针对目标市场进行内容定制 D. 总成本低廉 14. 为什么电子邮件很受广告商欢迎？（A）

A. 来自潜在客户的快速反应 B. 客户的消息容量减少了

C. 没有客户的潜在后冲 D. 高成本使得只有为数不多的营销者在使用这样方法了

1.哪几种情况下，物流企业采用的是差异物流市场策略（） A物流企业面对的市场是同质市场

B.把物流服务的整体市场划分为若干细分市场，从中选择两个以上乃至全部细分市场作为自己目标市场。

C物流企业认为即使消费者是有有差别的，他们也有足够的相似之处而可以作为一个同质的目标市场加以对待。

D.集中力量进入一个细分市场（或是对该细分市场进一步细分后的几个更小的市场部分），为该市场开拓一种高度专业化的物流服务。 2．物流的成本管理中，“是否将退货破损成本计算在内？“是询问中哪一方面的内容（） A. 阐述询问 B.意见询问 C.事实询问 D.记录询问 3．条形码和扫描技术在物流管理中主要应用于（）

A．超市和零售商店的销售记帐 B.物料搬运过程的跟踪

C.超市和零售商店的销售记账与物料搬运过程的跟踪 D.都不是

4．选择装卸搬运机械时，要考虑货物重量，货物移动状态和移动距离的情况在水平移动时，50kg 的物品，移动30米，最好用（）

A.手推车 B.搬运车 C.电动平板车 D.叉车

5．传统企业中，物流活动分散，导致了各部门之间经常出现目标冲突。下列答案不能正确说明这种冲突的说法是（）

A. 市场部或销售部为了加快客户的响应速度，往往趋向于增加库存；财务部为加快资金流转，希望减少各种存货包括产成品存货的账面余额，从而趋向于减少库存

B. 市场部或销售部为了更好地服务客户，希望能快速处理客户订单，这通常会引起客户订单处理成本的增加；财务部则希望尽量减少订单处理成本

C.市场部或销售部为了尽快将货物送至客户手中，减少送货成本和送货时间，希望成品库能尽量与销售渠道相吻合，实现分散仓储；车间部或生产部为了减少成品的搬运问题，希望成品库尽量靠近车间，实现车间仓储。

D.车间部或生产部为了增加生产绩效，希望能以较短的时间生产出更多的产品，实现高效率生产；财务部希望单位时间内能生产更多的产品，以便将制造费用和管理费用分摊在更多的产品上，从而降低单位产品的成本。

答案：B、C、C、A、D 1.WMS的首要功能是( )，通过模拟位置查询相应库存物品及状态。 A.入库管 B.理货管理 C.库位设定 D.入库信息录入答案：C。其所以重要是因为：利用库位设定，使物品处于被控制状态；提供后续的可视化操作；它是WMS系统的开端。

2.WMS模块功能使其成为( )管理信息系统的代用系统。 A.物流基地 B.物流中心 C.配送中心 D.零销商业

答案：B。WMS系统的七大功能可以满足大型物流中心的输入、转换、输出功能要求。 3.TMS的核心任务是合理( )，以优化运输服务质量。 A.安排运输车辆 B.安排运输流程 C.调度系统资源 D.安排车辆、司机与货运之间关系

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be答案：D。TMS系统比WMS系统的动态性强，主要体现司机、运输工具与货运之间的协调关系。 4.TMS的最复杂功能是( )。

A.运输计划安排 B.运输业务登记 C.费用结算 D.车辆与货物跟踪

答案：D。因为使用GPS必须通过GIS提供电子地图以及PDA的无线通信功能。 5.海空运输进口信息系统的功能程序是( )。

A.到货前资料输入→到货通知→以提单换提货单→货物储存 B.业务委托→作业调度→单证处理→查询统计 C.代理委托→报关→提货→通知客户

D.业务委托→单证处理→进口报关→通知客户

答案：B。FMS是模拟和控制货物运输代理活动的软件，其程序必须与实际货代的流程一致。

1.下述（）不能实现物流一体化的功能运作。

A．软件控制下的物流管理 B．人为控制的垂直型管理 C．电子商务下的物流管理 D．供应链关系下的管理 2.（）是对一体化管理哲学的通俗解释。

A．利益分离，垂直控制 B．利益冲突，分割管理 C．共同利益，互谅互让 D．利益相关，平行共存 3.供应链是围绕（）建立的稳定商业关系。

A．所有组成元素 B．基本供求成员 C．核心成员企业 D．最大商业利益 4.将供应链划分为不同类型的基本标准是（）。

A．市场变动与主导成员平衡能力B．市场需求与供应的稳定结构 C．供应链成员的数量与能量 D．产品复杂性决定的商业关系 5.目前物流产业界对第三方物流的期望非常高，这是因为（）。 A．第三方物流是新概念 B．第三方物流的技术能力强

C．第三方物流盈利率高 D．自营物流企业不能满足市场需求

答案：1.B 2.D 3.C 4.A 5.D

6.物流成本控制的对象是（）。

A．固定成本与变动成本 B．长期负债 C．投入与产出的比较 D．应收账款 7.在航次租船合同下，（）必须按合同的规定，按时抵达装货港及装卸指定货物，并按时运抵目的港。 A．承运方 B．船东 C．船方 D．代理

8.多式联运的法律基础是明确（）之间的责任与权利。

A．托运人与承运人 B．承运人与联运人C．承运人与收货人 D．船公司与码头及货运站 9.不具有货物运输承揽性质，只相当于财产租赁的租船经营方式的是（）租赁。 A．金融 B．即期 C．航次 D．光船 10.下列描述不符合定期租船合同要求的是（）。

A．船东指派的船长应听从承租人的指挥B．船东任命船长，但承租方可安排船舶使用、代理和货运 C．船舶的燃料费、港口费、货物装卸、运河通行费等由船东承担

D．承租方可以指示船长签发提单，也可以让货代以船东名义签发提单

答案：6.C 7.C 8.B 9.D 10.C

11.航次租船合同分为两种：货运合同和船舶租赁合同。前者以货物为合同标准，报酬方式为（）；后者以船舶为合同标的，报酬方式是（）。

A．运费租金 B．租金运费 C．分期付款运费 D．分红租金 12.下列叙述不是大陆桥运输内容的是（）。

A．陆上货物运输主要依托跨国铁路进行 B．可以缩短货运时间，但增加运输费用 C．当途经不同国界时，需停留待验单证甚至开箱检验 D．可简化理货、装卸搬运、储存保管和单证等环节 13.集装箱进出港区时确定箱体交接责任的单证是（）。 A．提单 B．提货单 C．大副收据 D．设备收据 14.CFS／CFS集装箱运输条款是指（）。

A．一个发货人，一个收货人 B．多个发货人，多个收货人 C．一个发货人，多个收货人 D．多个发货人，一个收货人

15.统一杂货租船合同(uniform general charter)，简称为“金康”(GENCON)是（）租船合同。 A．航次 B．定期 C．光船 D．包运

答案：11.A 12.C 13.D 14.B 15.A

16.OCP运输条款是（）。

A．将卸至美国西海岸港口货物运抵美国内陆公共站 B．发货人的提单运输责任至美国西海岸港口

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never beC．延伸运至中南美洲地区的铁海联运 D．运至美国中部地区的海铁分段联运 17.物流管理与运输管理的区别是（）。

A．物流管理比运输管理范围更广 B．物流管理是对操作的时间弹性约束 C．全过程精确的时间与组织控制 D．为企业运营进行结构优化设计 18.货运代理机构的主要优势在于（）。

A．使托运人与承运人方便 B．大批量的货源可以提高运价的竞争力 C．缩短承运人组织货运时间 D．细化货运市场组织 19.从变化率与平均运输时间的比率来分析，（）运输是最可靠的运输方式。 A．公路 B．铁路 C．水路 D．航空 20.国际航空运输中最主要的单据是（）。

A．出口货物报关单 B．货机装载单 C．国际货物托运单 D．航空运单

答案：16.B 17.C 18.B 19.A 20.D

21.我国运输法律条款的最终解释人是（）。

A．最高法院 B．省级高等法院 C．人大常委会 D．中央政府主管部门 22.对由于自然灾害造成的单独海损不承担赔偿责任的险种是（）。

A．海上运输一切险 B．海上运输平安险 C．海上运输水渍险 D．海上运输附加险

23.国内陆路与水路运输货物运抵目的地后，如果收货人未及时提取货物，该承运合同下的保险单责任终止期最多延长到收货人接到“到货通知单”之后的（）天为止。 A．30 B．20 C．15 D．10

24.通过（）可完成车辆路线模型、最短路径模型、网络物流模型等功能。 A．GPS B．GIS C．EDI D．PDA 25.仓储管理信息系统(WMS)的功能不包括（）。

A．仓库收发货、分拣、摆放、补货和过库 B．库存统计与分析

C．与下程运输连接的EDI D．实现库存物品的逆向物流管理

答案：21.D 22.B 23.C 24.B 25.C

1.研究系统的中心问题是( )。

A.研究各元素之间的关系 B．初究系统如何优化

C研究系统建立可应用的模型 D．研究系统可判别性能的标准 2．物流系统的输出是( )。

A.人物流情报 B．流通加工 C产品配送 D．物流服务 3．物流系统设计的核心是( )。

A.概略设计 B系统分析 C方案确定 D．详细设计 4．下列不属于物流系统的建立过程的是( )。

A.系统规划 B系统设计 C系统仿真 D．系统实施 5．在下列运输方式中，运输成本相对较高的是(

A.陆路运输 B.水路运输 C航空运输 D．管道运输

答案：1、A 2、D 3、B 4、C 5、C

6．在下列运输方式中，运输成本相对较低的是(

A.陆路运输 B。水路运输 C航空运输 D．管道运输 7．在下列运输方式中，运输速度相对较快的是(

A.陆路运输 B.水路运输 C航空运输 D．管道运输 8．在下列运输方式中，运量相对较大的是(

A.陆路运输 B.水路运输 C航空运输 D．管道运输

9．在下列运输方式中，适用于长途货运、体积小、价值高、时间性强的物资的是( )。 A.陆路运输 B.水路运输— C.航空运输 D.管道运输 lo．在下列运输方式中，能够实现“门到门”运输的是( ) A.铁路运输 B.公路运输 C水路运输 D．航空运输

答案：6、B 7、C 8、B 9、C 10、B

11．下列不属于包装的目的和意义的是( )。

A.价值增值 B.保护产品 C便于储运 D．促进销售 12．下列不属于配送的特点的是( )。

A.配送是从物流据点至用户的一种送货形式

B．配送是在全面配货的基础上，完全按用户要求进行的运送，配与送的有机结合 C.配送是一种门到门的服务

D．配送一般是干线运输或直达运输，批量大、品种单一

13．在对配送的分类中，下列不属于同一种分类方式下的分类的是( )。

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be A.企业内部配送 B．企业之间的配送 C企业共同配送 D.企业对消费者的配送

14．为了满足配送货物数量和品种的需求，通过物流运输系统从生产厂家或仓库向配送中心等地调运货物的过程称为( )。

A.集货 B．进货 C储存 D．分拣 15．下列不是按管理层次分类的物流信息是( )。

A.操作管理信息 B．知识管理信息 C战术管理信息 D．物流控制层信息 16．消费者收入动向以及市场动向在管理信息中属于( )

A.物流操作管理信息 B．物流战略管理信息 C物流系统内信息 D．物流战术管理信息

答案：11、A 12、D 13、C 14、A 15、D 16、B

1．下列哪种情形不体现物流技术装备配置的合理性原则( )。 A．在机械化的过程中考虑系统目标和实际情况

B．选用物流技术及其装备以适用为主，使设备性能满足系统要求，以保证设备充分利用，防止设备闲置浪费

C在物流系统中注意整个系统各环节的衔接，集成化与配套化使用

D．在物流系统中，采用标准化物流技术及其装备、器具，低设备和器具的购置和管理费用，提高物流作业的机械化水平，流系统效率和经济效益

2．下列不属于装卸搬运技术装备应用特点的是( )

A．适应性强 B．单位成本高 C设备能力强 D。机动性较差 3．门式起重机属于( )。

A．轻小型类起重机械 B．桥式类起重机械 C臂架类起重机械 D．堆垛类起重机械 4．流动式和轨道式起重机械的分类是按( )。

A．综合特性分类 B．用途分类 C．使用场合分类 D．体积大小分类 5．反映起重机械工作繁忙程度和载荷轻重程度的参数是( ) A．工作级别 B．轮压 C起重力矩 D．起升高度

答案：1、D 2、B 3、B 4、C 5、A

1．不属于制造业物流职能的是（）

A．供应物流 B．销售物流 C．第三方物流 D．回收物流

2．用于采集、模拟、处理、检索、分析和表达地理空间数据的计算机信息系统是（） A．GIS B．GPS C．POS D．EDI 3．中层货架的高度为（）

A．小于5米 B．5~10米 C．10~15米 D．大于15米

4．生产物流管理实践中尽力消除不增值活动和不必要环节的管理方法是（） A．TQC B．ERP C．JIT D．TPL

5．在同一场所内将物品进行水平移动为主的物流作业称为（） A．装卸 B．搬运 C．运输 D．配送

答案：1.C 2.A 3.B 4.C 5.B

6．物流网络中的结点代表的是（）

A．商品储存地点 B．仓库 C．交通枢纽 D．流通加工点 7．包装的首要功能是（）

A．保护货物 B．便于处理 C．促进销售 D．美观大方 8．主要用于单个大件商品的包装箱的条码码制是（）

A．EAN-13码 B．ITF-14码 C．UCC/EAN-128码 D．UPC码 9．一般不用来衡量基本物流服务水平的是（）

A．存货可得性 B．环保性 C．服务可靠性 D．物流任务的完成情况 10．不存在效益背反的是（）

A．运输与库存 B．顾客服务水平与物流成本

C．采购物流与销售物流 D．简化包装与货物的保管效率

答案：6.A 7.A 8.A 9.B 10.C

11．国际标准化组织规定的托盘尺寸是（）

A．1100x1100mm B．600x400mm C．1200x1000mm D．1200x800mm 12．中国物流与采购联合会简称（）

A．CSCMP B．ELA C．CLA D．CFLP 13．适合高价值、易腐变质和中长距离运输的是（）

A．公路运输 B．铁路运输 C．航空运输 D．水路运输

14．生产季节性商品的企业，为了协调旺季和淡季需求的不均匀性，通常采用在淡季生产储备一定数量的商品以调节旺季的巨大需求，这种储备克服了（）

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be A．所有权间隔 B．场所间隔 C．时间间隔 D．使用权间隔 15．不属于货物合并的作业模式是（）

A．即时配送 B．定时配送 C．第三方汇集配送 D．同一区域货物的合并运输

11.C 12.D 13.C 14.C 15.A

1．为支持企业的核心产品(或服务)而提供的服务称为( )wｗw.ExamＷ.CoM A。物流服务 B．客户服务 C．质量服务 D．产品服务 2．顾客在购买商品的时候，购买的是( )

A．商品本身 B．信息 C服务产品组合 D．有形产品

3．以下哪个观点阐明了现代物流作为商品供应保障系统或者说后勤保障系统的基本特征和要求( )。 A．第三方物流理论 B．第四方物流理论 C到达理论 D．距离理论 4．物流企业的( )是用来支持物流服务商品销售的。

A.标准化管理 B.客户服务 C成本管理 D。技术设备 5．物流质量管理是企业全面质量管理的重要一环，其核心是( )。

A．物流效率管理 B.物流服务质量管理 C物流工作质量管理 D．产品质量管理

答案：1、B 2、C 3、C 4、B 5、D

6．( )意味着工商企业提高物流运作水平，降低物流成本，真正使物流成为企业的“第三利润源”。 A．提高物流业的现代化水平 B．提高物流企业的服务水平 C提高物流企业的物流质量 D．提高物流企业的标准化程度

7．货主企业的物流需求是以( )于货主企业物流系统。为基础，物流服务必须从属 A．客户 B。商流 C第三方物流 D．资金流 8．( )是用来衡量缺货的程度及其影响的指标。

A．缺货频率 B．满足率 C库存率 D.缺货率 9．对产品的可得性最准确的绩效衡量指标是( )

A．缺货频率 B.顾客满意度 C运作绩效 D。发出订货的完成状况 10．完成整个运行周期所需花费的时间取决于( )。

A．企业的规模 B．企业的库存率 C企业物流系统的设计构成 D．企业运作速度

答案：6、A 7、B 8、B 9、D 10、C

11．( )是企业是否具备应付特殊情况，满足始料未及的客户需求的能力。 A．运作速度 B反应时间 C．故障的补救 D。灵活性 12．作为企业客户服务一部分的物流服务，最终要通过( )表现出来。

A．顾客的满意度 B．企业的收益 C运作绩效 D．企业信誉度 13．企业物流服务的水平决定于( )。

A．企业的规模 B．企业的物流系统 C企业员工的态度 D.企业的运作模式 14．要提高物流服务水平，首先必须提高物流系统中( )

A．每一项工作的质量 B．员工的素质 C各项活动的协调性 D。各项活动的运作效率 15、作为客户服务重要组成部分的（）成为企业实施差别化战略的重要方式和途径。 A．信息化管理 B。标准化管理 C．绩效评价 D．物流服务 16．为了能在动态条件下制定营销战蕾；企业常需要借助( )理论来建模。 A．存货可得性 B。产品生命周期 C物流服务 D．客户服务需求 17．产品成熟阶段的竞争状况增加了物流服务的( )务作业具备更高的灵活性。 A．复杂性 B多变性 C多样性 D．风险性 18．增值服务的延伸将对物流企业的( )功能提出更高的要求

A．在线服务 B．信息共享 C信息集成 D。物流系统一体化

答案：11、D 12、A 13、B 14、A 15、D 16、B 17、A 18、C

多项选择题

判断题

1、物流系统的基本产出为物流服务。（对）

2、在供应商分类的模块中，如果供应商认为本单位的采购业务对他们来说非常重，供应商自身又有很强的产品开发能力等，同时该采购业务对本公司也很重要，那么这些采购业务对应的供应商就是“商业型供应商”。（对）

3、共赢是进行供应商关系管理的一具主要指导思想（对） 4、企业物流实现的价值主要是时间价值和空间价值。（对）

5、一般来说，随着服务水平的提高，投入成本将加速增长，即边际成本递增。也就是说将按时交货率从94%提高到98%的边际成本要小。（对）

6、企业与第三方物流供应商之间的关系应该是合作伙伴关系（对）

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be7、连锁企业基本上都通过第三方配送系统来完成企业的配送业务，包括对内部各场、店的配送和对企业外部顾客的配送。（对）

8、配送中心设计强调微观可操作性（错）

9、强调生产成本的企业，趋向于在市场区附近布局生产设施。（错）

10、物流成本控制策略中的标准化策略就是尽量减少因品种多变而导致附加配送成本，尽可能多采用标准零部件、模块化产品。（对）

11、物流网络中物流与信息流是同向的。（错）

12、物流包装设计中考虑的首要因素是货物的保护功能，包装设计基本上决定了货物的保护程度，因此包装设计应尽量符合保护货物的要求，其他因素可不需考虑。（错） 13、选择长期合作伙伴时，应选择能提供最低价格的供应商。（错）

14、以最低的物流成本，提供最好的服务，为顾客创造最大的价值，成为制造企业赢得竞争优势的唯一途径。（错）

15、物流包括生产物流、供应物流和销售物流。（错） 16、物流中心的出现使物流与商流得以分离。 17、物流设备分为装卸搬运设备、安全设备。（错）

18、高水准的物流服务是指尽量用储备大量的库存来满足客户订单。（错）

19、物流信息系统能提高效率，但不能增加销售收入，提高企业产品在市场上的占有率。（错） 20、以前的竞争是企业与企业之竞争，以后的竞争将是供应链与供应链之间的竞争。（对）判断题(正确的用A表示，错误的用B表示)

6．料仓、料斗、阀门、除铁器、计量装置、料位计等属于装卸搬运技术装备的附属装置。( ) 7．额定起重量Q是指起重机能吊起的物料质量，单位为kg或t。( )

8．桥式类起重机大车运行轨道中心线之间的水平线，称为幅度R，单位为米。( )

9．运输机械可按照用途、结构型式、工作原理等分为输送机械、装卸机械和给料机械。( ) 10．应用最广的运输机械是带式运输机适应。( )

答案：6、A 7、B 8、B 9、A 10、A

11．连续输送机有固定式和移动式两类件物品，可以自行取货。( )对各种离角度的输送都能适用于运输重量很大的单

12．对于高层货架仓库用高货位拣选式叉车比较适合，其起升高度一般可达13米。( ) 13．仓储技术装备按照作业方式分为搬运机械设备、起重吊装机械和存取设备。( ) 14．低层型堆垛起重机的起升高度在5米～15米之间。( ) 15．高架叉车属于一种有轨堆垛机。( )

答案：11、B 12、A 13、A 14、B 15、B

16．普通叉车的作业灵活性高于无轨巷道堆垛起重机。( ) 17．普通叉车的作业灵活性高于有轨巷道堆垛起重机。( )

18．无轨巷道堆垛起重机的作业灵活性高于有轨巷道堆垛起重机。( ) 19．普通叉车的自动化程度高于有轨巷道堆垛起重机。( )

20．按库房高度分类，高架仓库可分为高层、中层和低层般认为10米～20米较佳。( )

答案：16、A 17、A 18、A 19、B 20、A

21．集装箱是为便于物品运送而专门设计的，在式中无须中途换装，集装箱具有耐久性而能反复使用装卸的装置。( )

22．罐式集装箱是专运散料的集装箱。( )种或多种运输方设有便于搬运和

23．集装箱的尺寸按国际标准化组织和国际标准分类，国际标准集装箱系列共分13种。( )

24．岸边集装箱装卸桥具有效率高、车船作业方便、实用性强的优是集装箱码头前沿进行集装箱船舶装卸的主要专用机械。( )

25．物流现代化的标志是集装单元化。( )

26．包装按照在流通过程中的作用分为内销产品包装、出口产品包装和特殊产品包装。( ) 27．我国联运托盘大多采用平托盘，以便于叉车、货架、仓库的标准化。( ) 28．平托盘的主要特点是防护能力强，可有效防止塌垛，防止货损。( )

答案：21、A 22、B 23、A24、A 25、A 26、B 27、A 28、B

1、如果站在从事有形产品（或服务）制造或稍售的制造企业或商业企业（即货主企业）的角度观察物流服务的话，物流服务属于企业顾客服务的范畴（）

2、工商企业用于支持产品稍售的物流服务同物流企业为稍售提供的物流是同一个概念，不能相混淆。（） 3、利用可能性等于存货服务率的乘积。（） 4．物流客户服务表现为一种经营理念。( )

5．商品完好率决定了客户对于所需商品的可得率。( ) 6．合理的库存水平能够为客户提供高水平的物流服务。( )

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be7．在物流活动委托方的角度看，物流企业提供的是一种产。( )

8．物流业的出现是社会分工的结果，也是物流活动效率化的要求。( ) 9．国际标准化组织(ISO)是一个全球性的政府组织。( ) 10． ISO 9000指的是一个标准。( )

答案：1、A 2、B 3、A 4、A 5、B 6、A 7、A 8、A 9、B 10、B

11．差旅费属于商品流通企业物流成本中的其他费用。( ) 12．手续费属于商品流通企业物流成本中的财务费用。( )

13．物流企业的营业税金及附加主要包括营业税、城市维护建设积和教育费附加等。( ) 14．营业税是以企业营业收人为课税对象的一个税种。( ) 15．流通企业的物流成本核算与制造企业相比相对更加难。( )

16．目前，作业成本法是被认为确定和控制物流成本最有前途的力法。( ) 17．物流也是一种商品。( )

18．在每一个物流作业中心中，都有一个同质成本动因。( )

19．订单若以电子订货系统(EOS)传来，则必须有专人输入)作。( )

答案：11、B 12、B 13、A 14、A 15、B 16、A 17、A 18、B 19、B

1、人们对物流的关心首先应该从关心物流成本开始。（）

2、货主企业的物流的成本以及物流企业的物流成本是宏观意义上的物流成本。（）

3、流通企业物流是物流业发展的源动力，制造企业和商业流通企业是物流服务的需求主体。（）

4、流通企业的物流可以看成是制造企业物流的延伸，而物流企业主要是为流通企业和制造企业提供服务的，因此，物流企业的物流成本可以看成是货主企业物流成本的组成部分。( ) 5．社会宏观物流成本是流通企业物流成本的综合。( )

答案：1、A 2、B 3、B 4、A 5、B

6．可以说，整个物流技术和物流管理的发展过程就是不断追求物成本降低的过程。( ) 7．对于“第三利润源’’说，第三个利润源的挖掘对象是生产力中的劳动者。( ) 8．物流成本核算是物流成本管理的中心环节。( )

9．成本管理的预测计划循环按时间标准进行划分，可以是短期计划(一个月或一个季度)、中期计划(半年或一年)和长期计划。( )

10．连锁经营企业属于商品流通企业。( )

答案：6、A 7、B 8、B 9、A 10、A

11．我国加入WTO后，是否根据IS09000族国际标准建立质理体系及是否已通过体系认证，将成为物流企业服务质量保证能力和水平的标志。（）

12．ISO9000供了一个 “以企业为中心”的经营理念，使企业更加贴近市场。（） 13．ISO 9000标准的最大意义在于可以提高物流质量的管理水平。（） 14．树立以主为核心的物流经营理念，是物流企业成功经营的重要前提。（） 15．库存控制决策建议属于物流企业增值性服务。( )

16．物流服务是属于物质形态的劳动，它生产的是有形的产品。（）

17．物流服务是以固定的顾客为对象，所以它们的需求在方式和数量上波动性较小。（）

18．站在物流承担心主体的角度看，产生于工商企业生产经营的物流需求，只能由工商企业自身采用自营运输、自营保管等管自营物流的形式来完成。（）

19、物流服务的可代替性，对于货主企业来说增加了经营难度。（）

20．企业中传统的做法是根据客户需求来预测储存产说，库存计划是以产品需求预测为依据的。( )

答案：1、A 12、B 13、A 14、A 15、A 16、B 17、B 18、B 19、B 20、A

21．只有当客户需要的产品出现缺货时，才是真正意义上的缺名。( )

22．只有当客户急需购买的产品发生缺货时，缺货才会真影响到服务水平。( ) 23．拥有一套用以评估服务速度的相关价值体系是客户的期望。( )

24．服务的可靠性关系到企业是否具备实施与交货相关的所有业务活动的能力。( )

25．公司向客户提供及时准确的信息的能力是公司能否提供优质服务最主要的特征之一。( ) 26．在企业的营销政策上，企业物流功能是企业生产和消费的附属职能。( ) 27．决定物流服务水准是构筑物流系统的前提条件。( ) 28．物流服务的供给是无限制的。( )

29．过高的物流服务势必损害经营绩效，不利于企业收益的稳定。( )

30．随着经济全球化、网络化的发展，企业的竞争体现为一种服务的竞争。( ) 31．不同服务水平下收入与成本之差就决定了利润曲线。( )

32．传统物流服务的主体功能主要是运输与仓储，其提供的服务目标和核心主要是获利。( )

33．随着企业的发展和客户对物流服务的个性化需求以及现代物流的发展，物流服务提供方式越来越趋于专业化和多样化。( )

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be34．物流企业为客户对其物流系统一体化的功能整合就是增值服务。( )

35．物流增值服务就是指独特的或特别的活动，使物流服务的供需双方能够通过共同努力提高效率和效益。( )

答案：21、A 22、A 23、A 24、A 25、A 26、B 27、A 28、B 29、A 30、B 31、A 32、

B 33、A 34、A 35、A

简答题

1-1.简述物流系统的结构与功能间的关系?

答：结构和功能是任何一个系统都存在的两种属性，物流系统的结构和功能相互联系、相互影响，结构决定功能，功能是结构的外在表现，改变结构就是改变功能。

1-2.物流系统的目标有哪些?他们之间存在哪些冲突?如何将这些目标系统化?

答：物流系统规划设计的目标有：1)良好的服务性;2)良好的快速相应能力;3)强大的信息功能;4)实现物流服务规模化;5)充分利用物流资源;

1-3.简述物流系统要素集成的主要过程?

答：主要过程有：1)调查和发掘物流服务需求商的物流服务需求;2)查定现有资源;3)确定需要配置的物流要素资源;4)根据需求设计和规划物流集成方案。 1-4.影响物流系统设计的因素有哪些?

答：1)物流服务需求;2)行业竞争力;3)地区市场差异;4)物流技术发展;5)流通渠道结构;6)经济发展。 1-5.简述物流系统规划与设计的主要内容与过程? 答：主要内容：1)客户服务目标(服务水平;功能定位);2)物流网络(物流节点的选址;物流节点的数量、功能;运输通道);3)物流节点的内部布局;4)仓储系统;5)信息系统;6)运输管理;7)运营战略;8)管理组织。过程：确定企业目标战略，确定客户服务需求，根据规划内容做整体物流规划，保证规划符合企业目标战略、客户服务需求，进行一体化物流管理系统的设计，最后做总体绩效评估。

1-6.库存商品配置如何根据IQ曲线进行规划?

答：将库存商品根据月平均大致分类，从品种少、数量大的开拓，向品种多数量少的方向过渡，描绘出IQ曲线(纵轴表示商品数量，横轴表示种类数)，以横轴A、B、C、D四组分类，A组：品种最少、发货量最多的商品(装载在托盘上);B组：品种少、发货量多的商品(放入托盘式货架);C组：品种较多、发货量较少的商品(放入重力式货架);D组：品种多、发货量较少的商品(放入存放以箱为单位的小型货架)。 1-7.拣选作业中哪种货架属“货就人”形式，有哪些优点?

答：水平回转货架属于“货就人”形式，优点有1)构造简单，投资较省;2)形式多样，尺寸和载重随商品而定，货格列数可多可少，控制方式可简可繁，相当灵活;3)效率高;4)空间省。 1-8.简述物流系统构成的原则?

1)物流系统各组成要素间具有良好的协调性;2)各要素间的交换价值可以促进系统整体的工作绩效;3)要素不要求个体上达到最佳或最优设计，关键在于组成物流系统的各要素之间的综合关系。 1-9.简述物流节点的选址原则?

经济发展中心地区或城市、各种交通方式重叠和交汇地区、物流资源较优地区、土地开发资源较好地区、支持产业发展需要、符合区域物流特点、有利于整个物流网络的优化、有利于各节点的合理分工及协调配合、地区管理和人才资源较好地区。 1-10.简述EIQ分析的特征?

1)订单内容：即客户订购何种物品、多少数量;2)订货特性：从客户处接收的订单，依客户的不同而具有不同的特性;3)接单特性：对各个具有“订货特性”的客户而来的订单，加以搜集累积后成为一天的接单，长期分析后，可看出配送中心的“接单特性”;4)配送中心特性：除接单特性外，再加上入库特性、保管特性，即构成配送中心特性;5)EIQ特性：将客户订单(E)的内容中，什么种类(I)、多少数量(Q)加以收集，成为一日、一个月的接单特性，其特性经过一日、一月、一年的各种变化，但业务状态稳定时即形成一定的特性，此特性即为EIQ特性。

2-1.2PL，3PL，4PL代表什么意思，各有什么特点?

答：这是摩根斯坦利公司对物流企业根据不同水平分类的其中三种。2PL企业拥有资产，提供以资产为中心的服务;3PL企业拥有部分资产，提供以管理为中心的服务;4PL企业拥有精锐资产，提供以技术为中心的服务。

2-2.简述企业战略的四个组成部分?

答：1)战略思想――灵魂;2)战略目标――核心;3)战略重点――关键;4)战略部署――保证。 2-3.总成本领先战略通常需要的基本技能和资源有哪几方面?

答：1)持续的资本投资和良好的融资能力;2)工艺加工技能;3)对工人严格监督;4)所设计的产品易于制造;5)低成本的分销系统。

2-4.总成本领先战略基本组织要求有哪几方面?www.examｗ.com

答：1)结构分明的组织和责任;2)以满足严格的定量目标为基础的激励;3)严格的成本控制。 2-5.标新立异战略通常需要的基本技能和资源有哪几方面?

well, with the effectiveness of services to defend the interests of the masses. Third, we should strive to do well. To achieve good practical results, the key is to know the law, to grasp the laws and using laws. Office of economic development, social progress, there are rules to follow. Only act according to the law, to overcome blindness and strengthening initiative, creative. Working in the Office, we should be good at analyzing the essence of things, to find regular thing, change from passive to active, to seek one. Investee 2. establishment of evaluation system. Evaluation system is essentially an incentive mechanism, the evaluation was objective and fair, reasonable, and can stimulate a person's energy, mobilizing people's enthusiasm or be misleading, dampened the enthusiasm of people. At present, the concept of people-oriented people, but to establish and perfect evaluation system is still lagging behind. Work in this area should be seriously caught up. \"Three emphasis on\" to take advantage of. Is a focus on standards and scientific. A fundamental point of the evaluation criteria, is to keep contact, development, comprehensive eye evaluation of cadres. Office work, both \"record\" and \"potential performance\"; both subjective efforts, take another look at the objective condition; both \"pragmatic\" enough, take another look at the \"retreat\" level. Second, focus on participating the breadth of the subject. Evaluation of cadres must give full play to democracy, cadres and the masses handing over evaluation. Office work services leadership and service base, serve the people, then nominated the main object will contain a variety of services, so that assessment was accurate and to avoid one-sidedness. Third, pay attention to the seriousness of the conclusion. The use of evaluation findings is mainly embodied in his direction. Permitted to choose one, it would be tantamount to establishing a banner. Evaluation can't take care of the balance, otherwise it would undermine the offset the positive significance of evaluation. Office of the party committees at all levels should take the findings as on the cadres ' bonus-penalty, an important basis for future movements, incentive and restraint effect of making evaluations. 3. Prevention of understanding \"infidelity\". People-centered development, concrete is dialectical,. In practice in the process, to prevent one-sided and stilllook, from actual people. One is to use dialectical point of view to understand. Humanist is the core of the scientific Outlook on development, remains the development of the scientific Outlook on development emphasizes, is still taking economic construction as the Center. Any departure from the development of thought and action, is a misinterpretation and misunderstanding of people-oriented. Adhere to people-oriented both to overcome one-sidedness of the old, but also to prevent one-sidedness, not accelerating the development of people and the opposition. Must be very clear, people oriented and speeding up development is not opposed, but consistent, we should never be答：1)强大的生产营销能力;2)以满足严格的定量标准;3)对创造性的鉴别能力;4)很强的基础研究能力;5)在质量或技术上领先的公司声誉;6)在产业中有悠久的传统或具有从其他业务中得到的独特技能组合;7)得到销售渠道的高度合作。

2-6.标新立异战略基本组织要求有哪几方面? 答：1)在研究与开发、产品开发和市场营销部门之间的密切合作;2)重视主观评价和激励而不是定量指标;3)有轻松愉快的气氛，以吸引高技能工人、科学家和创造性人才。 2-7.企业战略思想形成过程中要做哪几方面的分析? 答：1)宏观分析：经济环境、产业环境、技术预测;2)微观分析：产业的需求与供应分析;3)自身分析-SWOT分析：优势、弱点、机会、威胁;4)产业结构分析：进入威胁、替代威胁、买方侃价能力、供方侃价能力、现有竞争对手的竞争;5)战略思想的确定。 2-8.SWOT分析哪几个方面? 答：优势、弱点、机会、威胁。 2-9.进入壁垒有几种主要的壁垒源?

答：规模经济、产品歧异、资本需求、转换成本、分销渠道的获得、与规模无关的成本劣势。 2-10.如何对企业的战略重点作出判断?

答：进一步研讨1)产品组合战略;2)市场竞争战略;3)技术创新战略，经分析后即可对企业战略的重点作出判断。

2-11.为何说我国物流处于转型期?

答：1)宏观经济形势――经济活动全球化;2)中国国际贸易、制造业与商业的快速发展，推动了中国物流业的高速发展;3)中国第三方物流呈现巨大商机与良好前景;4)微观经济发展态势――企业规模两极化;5)商业发展态势――商品分销体系扁平化;6)物流业务需求在质量上的深刻变化。 2-12.客户需求变化有哪三个趋势?

答：1)现有客户将减少所使用的物流服务提供商数目;2)提供高附加值的“咨询式物流服务提供商”将比单纯的执行式的物流服务提供商更受欢迎;3)客户将对物流服务提供商的信息技术系统提出更高的要求。 2-13.试述UPS集团的供应链服务战略特点?

答：UPS的供应链服务是以其个性化的特点来满足客户的商业目标。UPS拥有丰富的经验，全面的人力资源和一流的服务网络，可以为客户的特殊要求提供成套的解决方案――从改善客户服务到降低客户成本，甚至帮助客户减少资本投入。富有经验的物流专家能帮助客户最大限度地提高其地区或全球供应链的生产效率。

2-14.物流系统方案评估

1)优缺点列举法;2)因素分析法;3)点评估法;4)权值分析法;5)成本比较法;6)以AHP为基础的方案评估。

2-15.怎样避免企业客户与第三方物流提供商合作失败?

答：1)第三方物流服务供应商与企业在进行双向选择时一定要谨慎;2)企业要明确自己有什么问题需要外协来解决，不要盲目地将本来自己能够很好解决的问题也一古脑地全部推给第三方物流服务供应商去解决，从而造成资源浪费;3)企业对第三方物流服务供应商的期望应该更现实一些;4)第三方物流服务供应商应正视自己的能力;5)长期合作的必要性;6)第三方物流服务供应商在合同期间，除利用自己的物流系统外，还应充分利用企业原有的物流系统，尽量发挥企业原有物流部门的作用。

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电子商务物流管理习题(答案)